April 30, 2020

CAKE Delivers Its First Production Series Ösa

(Stockholm, Sweden – April 30, 2020) – CAKE, the Swedish manufacturer of lightweight electric off-road performance motorcycles, today announced the delivery of the first production series of its utility motorbike platform, Ösa. Delivery has started in the United States with Europe, Asia-Pacific, and other global markets starting deliver in the...

April 30, 2020

Trail Racing Over Texas’s Summer Virtual Running Series a Huge Success

Houston, Texas (April 30, 2020) – Trail Racing Over Texas (TROT), the largest trail racing company in Texas, has pivoted from hosting trail races to virtual runs as a result of COVID-19 to give their amazing running community a way to stay fit and stay connected with other runners. The...

April 30, 2020

IRONMAN Foundation, Framebridge and Good360 Team Up for Operation IRONAID Face Masks to Support Communities Throughout the Country During COVID-19 Pandemic

TAMPA, Fla. – The IRONMAN Foundation®, Framebridge and Good360 have announced that they have partnered for Operation IRONAID® Face Masks, a program that will bring non-sterile face masks and other Personal Protective Equipment (PPE) to first responders, hospitals and other organizations in need across the nation. Together, these brands are...

April 29, 2020

An Ironman Sale Is Pending Amid Coronavirus. Can Its Racing Mojo Endure?

Wanda Sports Group, announced that it would sell IRONMAN to Advance, owner of the media company Condé Nast, for a reported $730 million. The deal is scheduled to close next month. That leaves IRONMAN in an awkward purgatory, during which the seller wants to spend as little money as possible and...

April 29, 2020

Will Triathlons Come Back This Year? What Will They Look Like?

As the world tries to limit the spread and fatality rate of the COVID-19 pandemic, race directors grapple with the possibility of no mass events in 2020. Interesting article on Triathlete.

April 29, 2020

American Pacific Group acquires SaltStick

American Pacific Group, a San Francisco-based private equity firm, in partnership with Joe Falsetti of Dana Holdings, has acquired SaltStick, an electrolyte replenishment supplement with a strong following among endurance athletes for in-competition and training activities. Read more on Private Equity Wire.

April 29, 2020

Garmin reports strong revenue and operating income growth for first quarter 2020

Garmin Ltd. announced results for the first quarter ended March 28, 2020. Total revenue of $856 million, a 12% increase, with fitness, marine, outdoor and aviation collectively increasing 17% over the prior year quarter. The company is withdrawing its fiscal 2020 guidance due to the rapid and unpredictable economic changes caused...

April 29, 2020

First Responders Fueled by GU Energy Labs Donations

Berkeley, Calif. — April 29, 2020 — GU Energy Labs has donated more than 65,000 product packages to more than 175 hospitals, medical care facilities, fire departments, police departments and other first responders across the country that are going above and beyond to keep our community safe and save lives...

April 29, 2020

The German Cycling Classic ESCHBORN-FRANKFURT Goes Virtual with ROUVY

Frankfurt, Germany / April 29, 2020 - ROUVY and GFR announce a virtual version of ESCHBORN-FRANKFURT to take place on May 1, 2020. Thanks to the 1:1 simulations by ROUVY, the professionals and amateurs alike can now ride on a shorter 40km-loop of ESCHBORN-FRANKFURT. Nathanael Bank, Project Manager of ESCHBORN-FRANKFURT, sees...

April 29, 2020

ATRA Announces Partnership with GU Energy Labs

Colorado Springs, CO ----- The American Trail Running Association (ATRA) will feature GU Energy Labs as a member of its Event Standards Program. ATRA’s Event Standards Program debuted in 2012 and now includes vendors and suppliers as partners to further assist trail race directors in meeting ATRA’s 15 criteria necessary for...