News Topics
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May 13, 2020
Leadville Race Series to Cancel All 2020 Leadville-Based Events Amid the COVID-19 Crisis
LEADVILLE, Colo., May 13, 2020 — Life Time, the nation’s premier healthy lifestyle brand which owns the Leadville Race Series, announced today all 2020 Leadville-based mountain bike and run events will be cancelled amidst the COVID-19 pandemic. “The Leadville Race Series is near and dear to us at Life Time,...
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May 13, 2020
100%® is #100PercentTogether with the Outdoor Industry
SAN DIEGO, California – May 13, 2020 – 100%®, the San Diego-based sports performance company, continues to give back to those in need during this pandemic, announcing today that it will donate 20 percent of online sales proceeds throughout the month of May to the Outdoor Foundation, the giving arm...
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May 13, 2020
Spartan hosting major race June 13-14 in Jacksonville, Florida
With 4,000 people expected for the event, read what steps they have put in place to try and keep participants safe on Obstacle Racing Media.
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May 13, 2020
Organizing a Virtual Event? You need maps.
With more and more events being cancelled due to the COVID-19 pandemic, more and more event directors are attempting to replace them with virtual events. From 5ks to running across states and cycling around lakes, most of these events look the same with static online leaderboards and some social media...
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May 13, 2020
70% of US Olympic sports applied for PPP funds
The Associated Press surveyed 44 of the country’s national governing bodies (NGBs) and all but four of the 36 NGBs that responded said they had applied for assistance from the Paycheck Protection Program. Not all the organizations revealed how much they received, but those who did have been approved for...
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May 13, 2020
World-Class Gravel Race SBT GRVL, Presented by Canyon Bicycles, Cancels August Event Due to COVID-19
STEAMBOAT SPRINGS, Colo., (May 13, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, has cancelled the 2020 event due to COVID-19 concerns. Based on guidelines from the Centers for Disease Control and Prevention, the federal, state, and county governments, and after discussions with local authorities in...
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May 13, 2020
Dominion Energy Riverrock Announces ‘Virtual Experience’ to Celebrate 2020 Festival
RICHMOND, VA – Dominion Energy Riverrock is planning its first Virtual Experience to bring the sights and sounds of the festival, which was originally scheduled for May 15-17 before its cancellation due to the COVID-19 outbreak and associated restrictions on large events, directly to viewers and participants. The Virtual Experience...
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May 12, 2020
Sean “Run Bum” Blanton under fire for altering results and for alleged inappropriate behavior
Sean “Run Bum” Blanton is the owner and Race Director of Run Bum Tours. The Run Bum website lists eleven events, including The Georgia Death Race (GDR). On Friday, May 1, Ashley Heclo noticed that her 2016 GDR result was changed to a DNF. She finished the race in a...
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May 12, 2020
Wiley X® Donates More Than 30,000 Pieces of PPE to Battle COVID-19
Livermore, CA (May 12, 2020) - Wiley X®, the leading premium protective eyewear brand to various retail, safety and government markets, is hard at work creating and distributing personal protective equipment (PPE) to protect those on the front lines of the COVID-19 pandemic. With more than 30 years of experience designing...
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May 12, 2020
Verde Brand Communications Releases Digital Marketing Course for Specialty Brands
DURANGO, Colo. (May 12, 2020) - Verde Brand Communications, a full-service communications agency serving the outdoor and active lifestyle markets, is bringing its first-ever digital product to market, the Multi-Channel Marketing Academy, on May 12, 2020. Led by Kristin Carpenter, founder of Verde Brand Communications and the Channel Mastery podcast,...