News Topics
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July 22, 2020
U.S. Ski & Snowboard selects Addaday as Official Handheld Recovery Equipment Partner
SANTA MONICA, Calif., July 22, 2020 – Addaday, a world leader in injury prevention and recovery technology, announced today it has been selected as the Official Handheld Recovery Equipment Partner of U.S. Ski & Snowboard, the Olympic National Governing Body (NGB) of skiing and snowboarding. The new multi-year partnership brings...
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July 22, 2020
Mizuno to sponsor the Honolulu Marathon
Mizuno has been confirmed as a supporting sponsor of the Honolulu Marathon. At this year’s event, scheduled for December 13, 2020, the Japanese run apparel specialist will provide all finisher, commemorative and volunteer shirts and sell official merchandise at the Honolulu Marathon Expo. The Honolulu Marathon was first held in...
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July 22, 2020
The Pikes Peak APEX Releases Start Format Changes and COVID-19 Safety Plan for September Mountain Bike Challenge
Colorado Springs, Colorado—Sports Strategies announced today the safety plan and change in format for The Pikes Peak APEX presented by RockShox, a 4-day mountain bike challenge on the slopes of Pikes Peak - America’s Mountain. Instead of a mass start, the event will move to a small group and individual...
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July 22, 2020
VirtualRun.com Releases Two New Virtual Races
PHOENIX (July 22, 2020) – Virtual Run, the world’s largest marketplace for virtual runs, released two different virtual races this week: Will Run For Coffee 5K, and Chase The Unicorn 5K. The two 5K’s are the 44th and 45th virtual events on the site. The two new virtual runs both...
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July 21, 2020
New York Road Runners lays off 11 percent of its workforce
New York Road Runners, the nation’s largest nonprofit running association, announced on July 21 that it is laying off 11 percent of its workforce and furloughing another 28 percent, as the coronavirus continues to wreak havoc on the running industry. The moves affect 91 of the organization’s 229 employees—65 were furloughed and 26...
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July 21, 2020
Women’s pro racing returns this week with three punishing Spanish races
The women's peloton returns to the start line in Spain this week after four months of a dramatically different off-season. Read more on VeloNews.
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July 21, 2020
A Return to No-Frills Racing
It’s high time to return to no-frills racing. But how? Here is a practical guide to organizing your own DIY race without the bells or whistles — and a memorable example of one. Read more on Podium Runner.
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July 21, 2020
Electrolit Beverage Brand Expands Product Line to Include Three Fruit Flavors
CERRITOS, Calif. – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has expanded their product line to include three new flavors in response to immense demand from consumers coast to coast. Hibiscus, Fruit Punch and Berry Bliss will join Electrolit’s existing product line to...
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July 21, 2020
Hydro Flask Launches Down Shift™ Hip Hydration Pack
Bend, OR (July 21, 2020) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) brand, is excited to announce the launch of its 5 Liter Down Shift™ Hydration Hip Pack, designed to keep your...
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July 21, 2020
P3R Launches Free Fitness Platform to Inspire Families to Train like Kids of STEEL
PITTSBURGH (July 21, 2020) – P3R recently launched a free fitness platform for kids and their families called Workouts of STEEL. Designed for children of all ages, Workouts of STEEL includes instructional workout videos, fitness games, running workouts and more that can be used as a resource for parents and...
