June 24, 2020

People and Pups Take to the Streets This July 4th for a Patriotic Virtual 5k Benefiting Pets For Vets

SAN DIEGO, CA, 6/24/2020 -- The Doggone Events Series launches it’s inaugural virtual 5k with the Doggone Patriotic 5k, a go-at-your-own-pace 5k for people and their dogs, benefitting Pets for Vets. This virtual 5k invites participants nationwide to get outside with their dog on their favorite course, path, park or...

June 24, 2020

Rock ‘N’ Roll VR9 sees over 16,000 registered participants from 93 nations take on 10K, 6K or Remix Challenge

TAMPA, Fla. (June 24, 2020) –More than 16,000 people from 93 nations and all 50 states registered to take on the ninth edition of the Rock ‘n’ Roll® Virtual Running™ (VR™) Series. Rock ‘n’ Roll VR9 gave participants the opportunity to challenge themselves with two different race distances that included...

June 24, 2020

Glyco-Durance™ by F2C Nutrition Celebrates 6 Years

F2C Nutrition is pleased to announce that Glyco-Durance™ the premium fuel for endurance athletes is turning six. After two years of research working with leading scientists to create the optimum race fuel that is quickly absorbed, gentle on the GI system and contains all the necessary electrolytes, CEO and president...

June 24, 2020

Strong Youth Programming and Waste Prevention Efforts Help Earn California International Marathon a Second Gold Level Certification from the Council for Responsible Sport

PORTLAND, June 24, 2020 — The 2019 California International Marathon (CIM) produced by the Sacramento Running Association has earned its second gold level certification from the Council for Responsible Sport (Council), an Oregon-based nonprofit that provides independent verification of the socially and environmentally responsible work that sports event organizers do...

June 24, 2020

TORRE Consulting Adds Two-Time World Champion and 2020 Paralympic Hopeful Clara Brown to Client Roster

Colorado Springs, Colo. - TORRE Consulting, the sports marketing agency specializing in Olympic activation, announced today that they will be representing highly decorated Para-cyclist Clara Brown (Falmouth, Maine). In the past 12 months, Brown has accumulated six UCI Para-cycling World Championships medals in the Track and Road disciplines. Competing at...

June 24, 2020

PDX Triathlon Festival successfully goes Virtual

Portland, OR - The PDX Triathlon Festival, in its 39th year, is one of the oldest triathlon events in the country. This year, due to COVID-19, race directors had to face the difficult decision to either cancel the event or move forward with a modified version. “It was an easy decision” said...

June 24, 2020

‘Great American Ride’ virtual event challenges cyclists to ride 3,700-mile route across America

Richmond, VA –In the new ‘Great American Ride’ from Sports Backers, participants in teams of four, eight, or 12 will attempt a virtual ride across America, including already completed segments of the developing 3,700-mile Great American Rail-Trail ™, a signature project from Rails-to-Trails Conservancy (RTC), the nation’s largest trail’s advocacy...

June 23, 2020

New CADEX E-Commerce Platform Supports Local Dealers with 100% Margin Share

(Newbury Park, California - June 24, 2020) CADEX, the manufacturer of high-performance cycling products, today announced the launch of an e-commerce platform offering the full lineup of CADEX cycling components. The platform is designed to be both a seamless online channel for consumers as well as one that is profitable...

June 23, 2020

Runner’s High: Can Cannabis Help Runners?

As cannabis becomes destigmatized for legitimate medical treatment, it’s worth exploring whether runners can reap any benefit from a plant that has been hailed as a remedy for ailments. And, if marijuana can indeed help runners, how can those potential benefits be received safely? Here's the science on how weed may...

June 23, 2020

Fleet Feet Finds E-Commerce Boost Amid Pandemic

Fleet Feet has reopened 170 of its 184 stores in some capacity to strong initial results for many franchisees, according to a profile in Forbes. A decision to build a shared, central e-commerce site for all stores proved to be beneficial as stores were closed. Read more on SGBMedia.