July 8, 2020

500 Festival Launches Virtual Race Series

INDIANAPOLIS (July 8, 2020) – The 500 Festival, a nonprofit organization providing life-enriching events and programs that celebrate the spirit and legacy of the Indianapolis 500®, today announces the launch of their Virtual Race Series. The series consists of five new virtual races that will be completed from July through...

July 8, 2020

P3R Announces Diversity Initiatives

PITTSBURGH (July 8, 2020) – P3R is driving change aimed at creating a more diverse and inclusive running community in Pittsburgh, including a renewed Diversity, Equity, and Inclusion Committee (DEI), as well as training for team members, and partnerships with key community organizations. “Running is a great equalizer and unifying...

July 8, 2020

2020 Eversource Hartford Marathon and Half Marathon to be Staged as Community Fundraising Movement

July 7 - Glastonbury – The Hartford Marathon Foundation (HMF) will create a large-scale community movement this October to raise funds for local charities and bring thousands together virtually for a shared purpose.  The 2020 Eversource Hartford Marathon and Half Marathon will take place from October 8 through 11 as...

July 8, 2020

Beverage Company Electrolit Increases Distribution to More than 30,000 Accounts Nationwide

CERRITOS, Calif. – Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – has expanded to multiple new markets through widened distribution plans with top-tier convenience store chains. To meet increased demand for their beverages, Electrolit will offer multiple flavors at participating locations nationwide. “At Electrolit,...

July 8, 2020

Zenni & World’s Greatest Bring Top Track and Field Athletes Back to ESPN

NOVATO, Calif. (July 8, 2020) -- Zenni, the online optical industry leader, announced today an exclusive partnership with World’s Greatest to broadcast a USA Track & Field-sanctioned pole vault event on ESPN’s YouTube channel including top-ranked vaulters Sandi Morris (U.S.) and Alysha Newman (Canada). The Livestream Games will take place...

July 8, 2020

2020 DK Event Cancelled Due to COVID-19 Pandemic

EMPORIA, Kan., July 8, 2020—Life Time, the nation’s premier healthy lifestyle brand which owns and produces the Garmin DK, the world’s premier gravel event, today announced the 2020 DK, which had been rescheduled for September 12, 2020, has been cancelled due to ongoing COVID-19 concerns. The decision comes after thorough...

July 7, 2020

Under Armour Looking To Sell MyFitnessPal

Under Armour is looking to sell MyFitnessPal, a smartphone app and website that tracks diet and exercise. Under Armour acquired the app in April 2015 for $475 million, but in March 2018, Under Armour disclosed a data breach of 150 million accounts at MyFitnessPal. Read more on SGBMedia.

July 7, 2020

Introducing Mizuno Enerzy, the world’s first bubblegum shoe

The Japanese athletic brand released its newest running shoe, and it's just plain weird. The Enerzys look like manufacturers accidentally dropped a regular upper into a vat of bubblegum. Read more on Canadian Running Magazine.

July 7, 2020

Race Across America Wraps Up Its First Virtual Edition

Boulder, CO (July 7, 2020) – For the first time in 39 years Race Across America (RAAM) was not held. The same was true for the 12th edition of Race Across the West (RAW). The cancellation of RAAM & RAW this year prompted the concept of virtual versions of the race....

July 7, 2020

ElliptiGO Named Title Sponsor of Bike for Humanity II with Bill Walton and Friends

SAN DIEGO, Calif. – ElliptiGO Inc., creator of the world’s first elliptical bicycle, announced today that it is the title sponsor of the ElliptiGO Bike for Humanity II cycling event with Bill Walton and Friends (www.bikeforhumanity.com). Bike for Humanity II will take place around the world on Saturday, July 25th,...