News Topics
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November 11, 2020
Organizations Raise More than $30 Million on RunSignup | GiveSignup’s Challenge Platform
RunSignup | GiveSignup released a new Virtual Challenge platform in Spring, 2020 to provide nonprofits and race directors with an interactive way to engage supporters from a distance. In November, the platform reached an impressive milestone, with 1,800+ virtual challenges raising more than $30 Million and registering more than 410,000...
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November 11, 2020
Following the Successful 124th Boston Marathon Virtual Experience, the Boston Athletic Association Launches its Next Virtual Event with haku
The Boston Athletic Association (B.A.A.) has shown not only resilience through the ongoing pandemic, but also innovation by introducing a truly unique experience to a global stage when they hosted the 124th Boston Marathon Virtual Experience last month. The world-renowned virtual experience lasted from September 5-14 and included 16,157 finishers—90...
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November 11, 2020
Bikerumor founder launches Content Marketing Newsletter for Outdoor Brands
Key Points: Bikerumor founder launches weekly content marketing newsletter Informed by 20+ years experience in marketing, publishing & product development Cycling & outdoor industry specific concepts Real world examples and big ideas brands can use immediately Pro Tips from top content marketing experts Join here: https://sendfox.com/bitesizecontent Greensboro, NC - Aimed...
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November 10, 2020
The 2020 Outsiders of the Year
Typically, the annual Outsiders of the Year package highlights only people, but because 2020 was unusual, Outside took a different approach to its latest edition of the list. Items, trends, plus two very good dogs made this challenging year a little more bearable. Here are their picks for the 2020...
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November 10, 2020
Peloton, Beyoncé Ink Multi-Year Content Partnership
Connected fitness company Peloton and 24-time Grammy award-winning singer Beyoncé have a multi-year content partnership that includes elements to honor Historically Black Colleges and Universities. The first initiative between the parties is a series of classes to commemorate “homecoming season,” the annual fall tradition at HBCUs. Read more on Front...
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November 10, 2020
Adidas Earnings Recover in Q3, But Lockdowns Could Affect Outlook
The German-based sportswear company reported that income for the three months ending Sept. 30 was $683 million down from $761.5 million a year earlier. Revenues in Q3 decreased 7% to $7.04 billion; Q2 revenue decreased 34%. In the first nine months of 2020, revenues decreased 18% on a currency-neutral basis....
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November 10, 2020
PeopleForBikes Unveils Toolkit for Improving Bicycle Networks in Cities and Towns
BOULDER, CO. (Nov. 10, 2020) — PeopleForBikes is launching the Advocacy Academy, an extensive online toolkit of educational resources to help city leaders, local advocates and other stakeholders improve bicycle networks and programs in their communities. “We’ve been working with cities and towns for years to build protected bike lanes,...
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November 10, 2020
The Right Stuff® (NASA-developed hydration) Announces Exclusive Partnership with Endurance Zone
Boulder, CO November 10, 2020: Wellness Brands, marketers of The Right Stuff® hydration formula from NASA, is thrilled to announce it has entered into a strategic partnership as the exclusive Hydration Partner with Endurance Zone™ “When we learned of EZTV, we were immediately excited about the need this streaming service fills...
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November 10, 2020
Snowbasin to Open for 80th Winter Season
With the recent foot of fresh snow, Snowbasin, one of the longest operating resorts in the United States, is looking forward to celebrating its 80th season with a target opening in late November/early December, pending snowfall and available terrain. As the 2020-21 winter season approaches, Snowbasin is pleased to share additional...
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November 10, 2020
The IRONMAN Group adds two new events in Poland for 2021
WARSAW / GDYNIA / LONDON / TAMPA (November 10, 2020) – The signs of high-flying ambitions turned heads right from the beginning: The 2015 Enea IRONMAN®70.3® Gdynia triathlon in Poland started with a bang – not from the starter’s gun, but with an IRONMAN-branded airliner making a flyover of the swim course...
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