September 16, 2020

Balega Debuts 2020 Limited Edition ‘Grit and Grace’ Collection to Benefit Breast Cancer Prevention Partners

DURHAM, N.C. — Balega International, a leading sock brand in the run specialty market, is proud to announce its continued support of Breast Cancer Prevention Partners (BCPP) with the release of its Fall 2020 limited edition Grit and Grace collection. One dollar from every pair of Grit and Grace socks...

September 15, 2020

Sea Otter Play virtual event opens Thursday with 250+ brands

Sea Otter Play, a virtual event for consumers, will have more than 100 participating companies representing 250 brands, offering chances to interact with brands, visit virtual expo booths, win product prizes, and watch the world premiere of the new Ritual MTB film, among other features. Sea Otter Play also includes...

September 15, 2020

USA Swimming has announced the formation of two new committees focussed on providing strategic guidance with regard to equity, diversity, and inclusion.

The first group, the Black Leadership in Aquatics Coalition (Team BLAC), is comprised of a group of past and present US national team swimmers, while the second group, called the DEI Council will consist of members of the US swimming community. Find out more about the committees on SwimSwam.

September 15, 2020

Tour de France peloton gets all-clear from second rest-day COVID checks

The Tour de France peloton riders and staff on the race were tested for coronavirus Sunday night through Monday, and got its second collective “all-clear” approval. The first batch had revealed four staffers and race boss Christian Prudhomme positive for COVID-19, but Prudhomme has returned to the Tour on Tuesday,...

September 15, 2020

IZIP Partners with Cascade Bicycle Club to Provide Resources for Seattle Riders

KENT, Wash. (September 15, 2020) — IZIP, a leader in the eBike space, is excited to partner with Cascade Bicycle Club for fall 2020. Together they have created a number of resources for the wave of new bike commuters since the closing of the West Seattle Bridge. To drive awareness,...

September 15, 2020

P3R Launches 4RUN2 Varsity to Motivate Teens to Move

PITTSBURGH (September 15, 2020) – P3R has launched a free fitness program for middle and high schoolers called 4RUN2 Varsity. Adding to P3R’s robust programming to motivate any and all to run, 4RUN2 Varsity will offer workouts and training plans for P3R’s calendar of running events that are appropriate for...

September 15, 2020

Professional Triathletes Organisation Supports Pushing Limits Race in Germany with €15,000 Prize Purse

London, England: The Professional Triathletes Organisation today announced that it will provide a €15,000 prize purse for the Pushing Limits Race taking place on September 20th in Germany. The professional race will be held on the Olympic distance and can be followed via the Pushing Limits YouTube channel. Sebastian Kienle, currently...

September 15, 2020

Professional Triathletes Organisation Announces $15,000 Prize Purse for Outlaw X Triathlon

LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it will provide a $15,000 professional prize purse for the Outlaw X Triathlon on September 27th, 2020 at Thoresby Park, Nottinghamshire. Launched in 2019 to celebrate 10 years of Outlaw, Outlaw X takes place in the magical grounds of Thoresby Park,...

September 15, 2020

Mountain Hardwear Launches F20 Super/DS Stretchdown Collection

Richmond, Calif. (September 15, 2020)- Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, launched their Fall 2020 Super/DS Stretchdown collection earlier this week. Three new styles were added to the signature line including the climb-inspired Men's and Women's Stretchdown Hybrid Hoody, along with the...

September 15, 2020

Introducing Addaday Adaptive Learning Technology™ – A Hyper-Personalized Massage Therapy Platform That Does The Thinking For You

SANTA MONICA, Calif., Sep. 15, 2020 – Imagine if there was an intelligent massage therapy platform able to administer an automated healing protocol based on a user’s workout data, sleep and stress inputs – and learn the more it is used. In other words, a connected solution that takes the...