News Topics
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February 24, 2021
Crews Subaru Continues as Title Sponsor of 2021 She Tris Sprint Triathlon Events
Charleston, SC - Crews Subaru confirmed this month they will return as the title sponsor of all three 2021 She Tris Sprint Triathlon events to take place this year. The series will kick off on May 23rd in a new venue (Hobcaw Yacht Club, Mt. Pleasant) with a sprint triathlon...
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February 24, 2021
Mammut Announces New Athletes As Additions To Safety Collective
(Williston, VT) Feb 24, 2021 – Mammut has announced a robust new snow safety athlete team, supporting its mission and goals as the world’s premiere snow safety brand. Boasting the most advanced and reliable avalanche safety equipment on the market, Mammut has long been the go-to brand for snowsports professionals....
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February 24, 2021
Fleet Feet adds five stores in 2020, makes key hires
Fleet Feet announced significant growth in 2020 as it added five stores to close with 182 in operation and saw triple-digit growth of its e-commerce site. The franchisor also hired a new head of human resources and marketing and made a number of promotions to support future growth. SGB Media
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February 24, 2021
Polisport Group acquires Catlike helmet brand
The Polisport Group has announced that it has acquired the Spanish helmet brand Catlike in a bid to reinforce its portfolio in the high-end cycling market. Cycling Industry News
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February 24, 2021
An Olympic gold medalist has created specialist glasses that give cyclists eyes at the back of their heads
Callum Skinner, 28, who won gold and silver at the 2016 Olympics, developed the technology with physicist Alex Macdonald after raising more than £100,000 through a Kickstarter campaign. Sky News
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February 24, 2021
Team Novo Nordisk Announces Partnership with Maurten
Atlanta, GA., Feb, 2021 – Team Novo Nordisk, the world’s first all diabetes professional cycling team today announced an exciting new partnership with world class sports nutrition experts Maurten. “We are very pleased and proud to be working with a sports nutrition partner like Maurten,” began TNN Chief Medical Officer...
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February 24, 2021
“I feel Slovenia” – Virtual Tour of Slovenia Starts with Matej Mohorič and Jaka Špoljar
Ljubljana, Slovenia / February 24, 2021 - The already announced race series and events of “I feel Slovenia”, organized by Sport Media Focus, Slovenian Tourist Board and Adria Mobil Cycling Team, start today. Riders will experience the classic country views of Slovenia and the friendly competition it brings. WEEK 1 ROUTE...
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February 24, 2021
Stio Appoints Evan Torrance as Vice President of Marketing
JACKSON, Wyo. (February 24, 2021) – Stio, the Jackson Hole mountain lifestyle brand, has named Evan Torrance as vice president of marketing. Torrance joins the executive leadership team and reports to president Noah Waterhouse. In his new role, Torrance is responsible for Stio’s e-commerce platform, brand activation efforts, performance marketing...
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February 24, 2021
Saucony® Peregrine 11 ST Named Editor’s Choice by Runner’s World in Spring 2021 Shoe Guide
WALTHAM, MASS. (Feb. 24, 2021) – Global performance running lifestyle brand Saucony is excited to announce that the Peregrine 11 ST has been named Editor's Choice in the Runner's World Spring 2021 Shoe Guide. The Peregrine 11 ST is the mud-shedding, muck-loving model of the Peregrine11Collection, a triad of grippy, protective...
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February 24, 2021
InsideTracker Pro Gives Health and Performance Professionals Easy Access to Blood Biomarker Data, Science-Backed Client Action Plans, Additional Revenue Streams
Cambridge, MA—February 24, 2021—Blood biomarker testing was once reserved for elite athletes and medical-grade coaches. InsideTracker, the leading ultra-personalized human performance platform, today launched InsideTracker Pro, a program designed to empower registered dietitians, coaches, trainers and other health and wellness practitioners to easily expand their offerings with in-demand services, providing...
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