News Topics
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February 10, 2021
GSI Outdoors strengthens Partnership with Sasquatch Agency, adding Public Relations Services
Spokane, Wash. — February 10, 2021 — Renowned family-owned maker of outdoor kitchenware and tableware GSI Outdoors has deepened its relationship with Sasquatch Agency for 2021, adding public relations services to its list of deliverables. Sasquatch Agency will now be handling PR, organic and paid social media, email marketing, content...
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February 10, 2021
Pinarello US Introduces the Scuderia
SOLANA BEACH, CA (February 10, 2021)– Pinarello US, the storied Italian bicycle brand, is pleased to announce the Scuderia Pinarello, a diverse team of US brand ambassadors. The Scuderia Pinarello, which means stable or team in Italian, includes eight unique athletes, ranging from an Olympic medalist to a gravel-racing champion,...
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February 10, 2021
BioLite Unveils All-New Charge PD Powerbank Series
Brooklyn, NY (February 10, 2021)— BioLite, an innovator in off-grid renewable energy solutions, is delivering on-demand energy with the company’s new and improved Charge PD Series. BioLite’s new lineup of portable power banks is designed to deliver faster, more flexible charging for the next generation of electronic devices. The Charge...
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February 10, 2021
Nominations Now Open for the Best Running Stores of 2021
PORTLAND, Maine (February 10, 2021) – Best Running Stores, the awards program that identifies and honors the best run specialty retail stores in America, today announced that nominations are open for the 2021 awards. The ceremony will take place December 2 in Austin, TX at the 15th annual The Running Event....
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February 10, 2021
FitRankings Kicks Off Multi-Year Partnership with USA Cycling
Austin, TX – February 10, 2021 –FitRankings, the fitness industry’s most technologically advanced connected fitness platform, is proud to announce its multi-year partnership with USA Cycling. Together FitRankings and USA Cycling will bring engaging virtual rides to participants from across the country. Through their shared passion for building community through...
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February 10, 2021
U.S. Army Offers Endurance Sport Innovations for Licensing
Natick, Massachusetts -- The U.S. Army has the answer to – and offers licensing for – devices of endurance athletes’ dreams. A hydration pack that delivers customized hydration and nutrition mixes without contaminating water reservoirs? Yes, ma’am. A real-time algorithm to allow heart-rate monitors to display core body temperature? Sure. A...
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February 10, 2021
BibRave Expands Ambassador and Influencer Management Services
Portland, OR - BibRave, the running industry leader in grassroots digital marketing, has significantly expanded its marketing services, leveraging years of best practices to build and manage ambassador communities for clients across the endurance industry. After building their own turn-key network, the BibRave Ambassadors, for over seven years, BibRave now...
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February 10, 2021
haku Drives The Customer Loyalty Experience With Launch of Enhanced Memberships Solution
As the pandemic continues to alter customer buying habits and give way to the rise of virtual events, many endurance event organizations have started to look at ways to retain new participants and reward loyal customers. This created a valuable opportunity for industry-leader haku to enhance its state-of-the-art Memberships solution....
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February 9, 2021
The Fitbit app now helps you track your blood glucose level
Fitbit is kicking off 2021 with a helpful new feature: blood glucose tracking. The new feature is simply meant to track blood glucose level - Fitbit’s devices aren’t equipped with the technology that can read blood glucose directly. XDA
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February 9, 2021
Wind tunnel experts on UCI position bans: Racing will be slower and less exciting
How much will racing be affected by position bans? Two leading aerodynamicists share their data. VeloNews