March 17, 2021

USA Cycling Aligns Board with Broader Mission

COLORADO SPRINGS, Colo. – USA Cycling today announced new leadership roles in the Board of Directors intended to further champion participation, accessibility, and excellence in cycling, and to support CEO and President Rob DeMartini and his staff to achieve a clear and broader mission for USA Cycling. In December, the...

March 17, 2021

Pirelli Presents The New P ZEROTM Tires Family

Four years after the launch of the first P ZERO Velo, the clincher that marked Pirelli's return to the world of cycling, the company presents a new family of clincher tires that will replace the current one. An upgrade that further enhances the performance of a real market difference. Milan,...

March 17, 2021

Pikes Peak APEX and Athletic Brewing Company Partner to Grow Region’s Trail Stewardship Initiative

Colorado Springs, Colorado, March 17, 2021—Sports Strategies announces a partnership between Athletic Brewing Company and The Pikes Peak APEX presented by RockShox. Athletic Brewing joins as a Supporting Sponsor and exclusive non-alcoholic beer of the 2021 Pikes Peak APEX. In addition to investing in the September event, Athletic Brewing has...

March 17, 2021

LEOMO Forges Innovative Cycling Partnership with MOVISTAR TEAM

Boulder, CO (March 17, 2020) — LEOMO Inc., a company that helps cyclists and triathletes of all levels break through power plateaus with products and direct-to-customer services that enable faster, stronger, more efficient, injury-free riding, has announced a new partnership with the Movistar Team. Under the agreement, LEOMO will supply...

March 17, 2021

TheTriSummit Begins TONIGHT!

TheTriSummit kicks off tonight at 8pm ET with Challenge Family North America CEO Bill Christy, IRONMAN Senior Regional Director Paul Huddle, and USAT Board member and race director Gabriela Gallegos. Rarely are senior members from Challenge Family and IRONMAN found on the same panel, but they are at TheTriSummit, to...

March 17, 2021

Brompton Collaborates with Protected Species to Evolve Women’s City Outerwear for Stylish Bike Commutes

NEW YORK (March 17, 2021) – Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Protected Species, a UK-based designer of sustainable, weatherproof outerwear by women, for women, today announced the availability of the Brompton x Protected Species collaboration to make moving around the city on a...

March 17, 2021

Spartan Kids Foundation + Blessings in a Backpack Kick-Off Food & Fitness Campaign to Promote Healthy Lifestyles for Kids

Boston — Spartan Kids Foundation, the not-for-profit arm of the world's leading endurance sports and wellness brand Spartan, is expanding its alliance with Blessings in a Backpack, one of the nation's largest providers of donated food for kids. Together, they're launching a new Food & Fitness initiative called "Spartan KidFit"...

March 16, 2021

Southern Firecracker Introduces Elite Field

March 16, 2021 Grenada, MS – Rockstar All Access announces today it has opened up registration for an elite field for the inaugural Southern Firecracker 70.3 mile triathlon to be held on June 26, 2021 at Grenada Lake in Mississippi. The event will pay $3,400 in cash payouts to the...

March 16, 2021

Snowbasin’s Award-Winning Learning Program on Sale Now

Snowbasin, Utah (March 16, 2021)– Snowbasin Resort launched sales earlier this week for its award-winning “Learn and Earn” program for the 2021-2022 season. The program provides a road map for learning for first time skiers and snowboarders, offering a host of incentives to participants including three full day lessons, rentals...

March 16, 2021

IRONMAN Provides Event Status Updates for Its Events in Texas

- IRONMAN Texas postponed due to Harris County COVID-19 Threat Level System currently at Level 1: Stay Home, and the resulting impact to the bike course  - Optimism remains for IRONMAN 70.3 Texas in Galveston scheduled for April 11 and IRONMAN 70.3 Lubbock scheduled for June 27 to take place...