March 25, 2021

More Than Marathons: The Largest Road Running Series in the World Rebrands to Rock ‘n’ Roll Running Series

- With events that offer distances for everyone, brand refresh showcases the true breadth of the series  - New visual identity and name embraces and updates the familiar Rock ‘n’ Roll experience of Bringing Fun to the Run® by celebrating the brand’s roots and core values of connecting running, community...

March 25, 2021

Bike-share companies can take a lesson from China

A few years ago, the bike-share industry in China was the hottest thing, but as companies rushed to cash in, they quickly learned that saturating the market would lead to failure and the bubble popped. Bicycle Retailer

March 25, 2021

The Running Boom Continues: How Asics, New Balance and Saucony Plan to Win in 2021

Here is a more detailed look at the running landscape and what it will take for brands to win in this year and beyond. Footwear News

March 25, 2021

World-class Athletes Join Altra’s 2021 Elite Ambassador Team

Denver, Colo. (March 25, 2021) –Altra, a leader in performance footwear innovation, has finalized their 2021 Elite Ambassador Team with the addition of Ryan Montgomery and Justin Grunewald. They join an impressive collection of athletes who inspire communities to move naturally, amplify each other’s voices, and unite athletes of all...

March 25, 2021

Pirelli Announces Quality Bicycle Products to Distribute Pirelli Cycling Tires in North America

Milan, Italy, March 25, 2021 — Pirelli announces today that the U.S.-based company Quality Bicycle Products will be a new distributor of the Pirelli Cycling tire range for the North American market. This is a natural step for Pirelli to further its role in the North American cycling market and...

March 25, 2021

Frederick Running Festival Postponed to July 10-11

Baltimore, MD (March 25, 2021) --Corrigan Sports Enterprises (CSE) announced today the 2021 Frederick Running Festival presented by Frederick Foot & Ankle will be postponed to July 10-11. After meeting with representatives from the mayor’s office, police department, Parks & Recreation, health department, and the Frederick Fairgrounds, the group collectively...

March 25, 2021

J&A Racing and Yuengling extend multi-year partnership for Shamrock Marathon Weekend

March 25, 2021 – VIRGINIA BEACH – J&A Racing today announced the extension of Yuengling as the title sponsor of the Shamrock Marathon Weekend held annually in Virginia Beach, Virginia. Since it was founded in 1829, America’s Oldest Brewery has remained fiercely independent, family-owned and continuously operated by the Yuengling...

March 25, 2021

Top Out Adventures Launches Partnership with Run 2 Revive

Top Out Adventures, a premier adventure travel guide company based in Dallas, is proud to announce their partnership with Run 2 Revive, a leading non-profit dedicated to ending both Alzheimer’s and ALS disease - two devastating neurodegenerative disorders. Says Top Out founder Dave Smithey of the partnership: “our mission as...

March 25, 2021

CADEX Signs 70.3 Triathlon World Record Holder Kristian Blummenfelt

(March 25, 2021) —CADEX, the maker of high-performance cycling products, announced that triathlete and Olympian Kristian Blummenfelt has signed with the brand for 2021-2022. The 27-year old Norwegian has broken the 70.3 world record twice and currently holds the world record in that distance with a time of 3:25:21, set...

March 25, 2021

Parcours Launch Brand New Wheelset – The Parcours Ronde

British brand Parcours have added an exciting new all-road wheelset to their range, the Parcours Ronde. Aerodynamically optimised for a 28mm tyre whilst weighing in at just 1,400g, the Ronde wheelset builds upon Parcours #thinkwider rim technology from their award-winning Strade wheelset (2020) and applies it to a shallower carbon...