Ride Santa Barbara 100 Returns October 23, 2021

March 29, 2021

Registration for Central California’s Premier Cycling Event Opens March 29

SANTA BARBARA, Calif. – March 29, 2021 – Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, is returning to historic Leadbetter Beach for its 10^th anniversary ride on October 23, 2021. Registration opens at ridesb100.com starting March 29 with a $99 opening discount good for 48 hours.

Named “One of 9 American Centuries to Master” by Outside magazine, RideSB100 delivers one of the most scenic, challenging and fun cycling experiences in the country, and is also the only major cycling event that starts and finishes at the famous Leadbetter Beach in Santa Barbara, California. The event’s beachfront expo provides a spectacular setting for riders, friends, and family to gather in celebration of the ride, with food, beer gardens and sponsor booths over two days.

RideSB100 features four routes catering to riders of varying skill and experience levels including:

• 100-mile: An advanced ride featuring the Gibraltar Challenge, a grueling 3,000-foot climb in just 7-miles.
• 100-km + Gibraltar: For experienced riders who want to tackle the famous Gibraltar Challenge.
• 100-km: A challenging cycling experience featuring coastal and mountain roads.
• 34-mile: A fun and scenic course for casual riders and weekend warriors.

Additional categories for teams, tandems, e-Bikes (Class 1 and 3) and virtual riders are also included for 2021.

“We’re bringing the Ride Santa Barbara 100 back bigger and better than ever for the 10^th anniversary, and we can’t wait to welcome riders from all over the country to the amazing roads, views, and landmarks that have drawn cyclists to Santa Barbara for more than a decade,” said Jamie Monroe, RideSB100 race director and owner of Easy Day Sports.

Ride SB100 is partnering with the Foodbank Santa Barbara County again this year after raising the equivalent of 60,000 meals for families in need during 2020’s virtual ride. This year, each 100-mile registration will include a donation equal to 100 meals, highlighted by this year’s slogan #100Miles100Meals.

Full details, pricing and registration are at ridesb100.com. Follow the RideSB100 at facebook.com/RideSB100, twitter.com/RideSB100, and instagram.com/RideSB100. #RideSB100 #100Miles100Meals

About Ride Santa Barbara 100

The Ride Santa Barbara 100 features four routes starting from Santa Barbara’s famous Leadbetter Beach and traveling through the beautiful Southern California coastal mountains. This world-class cycling event is designed to be a challenging and fun experience that riders will never forget. The RideSB100 is owned and produced by Easy Day Sports and promoted by SPEC PR. The event is scheduled for October 23, 2021. Register at RideSB100.com.

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Media Contact:
Tyler Hutt
Ride Santa Barbara 100
tyler.hutt@specpr.com