Revolutionizing Race Day: Dave McGillivray Endorses New Race Pace Calculator

January 7, 2025

Revolutionary Tool Creates Engagement, Loyalty, and Sponsorship Opportunities for Running Events

[San Ramon, CA] January 7, 2025 /ENDURANCE SPORTSWIRE/ – BibBoards, a leader in eco-friendly race solutions, has introduced an innovative Race Pace Calculator that is now available for endurance brands and event organizers to use for free on their websites. This easy-to-use tool provides runners with highly accurate pace calculations, helping athletes plan and execute their races with precision.

The calculator, accessible at Race Pace Calculator, not only benefits runners but also serves as a powerful engagement tool for events. By offering a valuable resource, organizers can drive traffic to their websites, build loyalty, and increase participant sign-ups by adding the calculator to their own website for free.

Customizable Race Pace Bands for Enhanced Revenue and Sponsorship Opportunities
In addition to the calculator, BibBoards has developed customizable race pace wristbands that feature course-specific data tailored to an event’s route. For just $15, participants can access a pace coach on their wrist, helping them stay on track during races. These bands can also include event logos or sponsor branding, creating an unmatched sponsorship opportunity for endurance events.

“As a race director, I love tools that make the experience better for runners and add value to events. The customizable race pace bands do exactly that—they provide practical support for participants while creating new opportunities for events and sponsors.” Says Dave McGillivray President of DMSE Sports

How It Works:

1. Free Calculator: Event organizers can embed the Race Pace Calculator on their websites by grabbing the free code from BibBoards.
2. Customizable Bands: Events can offer pace bands featuring course-specific data and sponsor logos, creating a tangible connection between the event, its participants, and sponsors.
3. New Revenue Streams: Organizers can generate revenue through band sales and sponsorship placements, driving value for both the event and its supporters.

This dual offering empowers events to serve as resources for their athletes while also unlocking sponsorship and registration flow revenue year-round. By incorporating BibBoards’ Race Pace Calculator and customizable bands, events can build deeper connections with participants and sponsors alike.

“This tool isn’t just about helping runners calculate their pace—it’s about transforming the endurance space,” says Brian Goodell, founder of BibBoards. “With customizable pace bands, sponsors gain a presence on athletes’ wrists for 13.1 or 26.2 miles, and that visibility continues from race to race. We’re seeing a huge shift in how brands are engaging with this space, and tools like these open up entirely new revenue streams for events.”

For more information and how to add the race pace calculator, visit BibBoards Race Pace Calculator.

About BibBoards
BibBoards is revolutionizing the endurance space with eco-friendly, innovative solutions for athletes and event organizers. From replacing safety pins with snap technology to offering tools that drive engagement and revenue, BibBoards is committed to enhancing the race-day experience for everyone.

Media Contact:
Dianna Lehman
Events Sponsorship
BibBoards INC
Events@BibBoards.com