PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
July 16, 2020
Cycling Event Task Force Releases “Race Management Guidelines for the COVID-19 Era” Report
Colorado Springs, Colo. (July 16, 2020) –The newly-formed Cycling Event Task Force, an informal and diverse group of U.S.-based pro cycling leaders and stakeholders, today announced the publication and release of its findings and recommendations regarding the operation of elite bicycle racing events during the ongoing COVID-19 pandemic. Providing augmented...
July 16, 2020
The Trans-Texas Virtual Run Is All About the Data
Houston, Texas (July 16, 2020)– Trail Racing Over Texas (TROT), the largest trail racing company in Texas and host of The Trans-Texas Virtual Run has launched a custom digital dashboard for tracking the over 2,000 event participants that have registered to date to run across the great State of Texas....
July 15, 2020
PEARL iZUMi’s Fall 2020 Collection Keeps Riders Rolling All Year Long
LOUISVILLE, Colo. (July 15, 2020) — PEARL iZUMi, the world leader in cycling apparel and footwear, today debuts its Fall 2020 line, featuring a broad range of new styles designed to keep riders pedaling comfortably through all conditions. Furthering its mission to feature sustainable content across 90% of its product line by...
July 15, 2020
Professional Triathletes Organisation Announces Appointment of Chris Kermode as Vice Chairman
LONDON, ENGLAND: The Professional Triathletes Organisation today announced that it has appointed Chris Kermode as its Vice Chairman and member of the Board of Directors. Chris started his career as a journeyman tennis professional from 1985-1988, after which he held a number of leadership positions in tennis. From 2013-2019, Chris...
July 15, 2020
Hutchinson Tires Launches New US Website
MONTARGIS, FRANCE, June 15th, 2020 — Hutchinson Tires (manufacturing bicycle tires since 1890) is pleased to announce they’ve launched a new website specifically tailored to the US market. The new site reflects an ongoing global rebranding effort for Hutchinson Tires. “As we’ve started to gain traction as a tire brand...
July 15, 2020
Athletes of Elite Runner Management To Race Saturday
This Saturday, July 18, eight professional athletes of Elite Runner Management will run a virtual marathon relay to raise donations for victims of the COVID-19 pandemic. “Since most races have been postponed or canceled due to the virus, the marathon relay will give my athletes an opportunity to do what...
July 15, 2020
Team MPI Launches Their First Athlete Loyalty Program And Hires A New Marketing Director
Boise, ID. (July 2020)-- Team MPI launched its new program to celebrate athletes in their Performance Coaching program. The company also hired a new marketing director to help expand their reach and influence in the endurance and multisport world. “At Team MPI, we believe so much in the value of...
July 14, 2020
Saucony Slides into Post-Run Recovery with Endorphin Chillos by Chaco Footwear
Rockford, Mich. (July 14, 2020) – This April, Saucony introduced the highly-anticipated Endorphin Collection with the launch of its fastest shoe ever in the Endorphin Pro, a carbon-plated racing flat. Now, Chaco Footwear, a sister brand in the Wolverine Worldwide family, has created a limited-edition Endorphin version of its popular...
July 14, 2020
BUFF® and UNICEF Join Forces to Provide Global COVID-19 Relief
SANTA ROSA, California (July 14, 2020) - Buff, Inc., the U.S. subsidiary of BUFF®, creators of versatile performance headwear for all-season outdoor enthusiasts and athletes, today announced its corporate alliance with UNICEF. Having had a previous philanthropic partnership with the United Nations agency, BUFF® is expanding support by pledging two...
July 14, 2020
Behind J&A Racing’s Virtual Experience That Became an Overnight Success Through haku
In the early stages of the coronavirus pandemic, J&A Racing, a locally owned running event organization based in Virginia Beach, faced a challenge. After their spring in-person events were canceled, J&A Racing had to think quickly on how they’d be able to create a new revenue stream for their organization....
