PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
August 28, 2020
Mammut And The Lady Alliance Announce DEI Partnership
(Denver, CO) Aug. 28, 2020 -- Mammut, premiere mountain safety and outdoor brand, and The Lady Alliance, a community built to unite mental health and adventure to bring confidence and community to womxn around North America, have teamed up to create a safe space, platforms, conversation and education on social...
August 28, 2020
RunSignup | GiveSignup Hosts a Virtual “Cram Session” to Prepare the Endurance Industry for an Unprecedented Fall
Moorestown, NJ – RunSignup|GiveSignup hosted a free Virtual Cram Session on August 25, 2020 to help race organizers, timers, and nonprofits plan for an unprecedented fall race season. The one-day program consisted of 11 sessions focused on pivoting normal operations to meet the moment, including virtual races, virtual challenges, modified...
August 28, 2020
Desert Gravel Announces Panaracer as Official Tire Sponsor for 2020 and 2021
FRUITA, COLO. (August 28, 2020) — Desert Gravel is proud to announce Panaracer as the official tire sponsor for the 2020/2021 Desert Gravel Races. The inaugural Co2uT gravel event (slated for October 10, 2020) starts and ends in Fruita, Colo., and travels around and across the Colorado-Utah borderlands. Panaracer’s “GravelKing”...
August 28, 2020
KT Tape® To Serve As New Sponsor For Drake Blue Oval Showcase Presented by Mediacom
DES MOINES, IA. – KT Tape and Drake Sports Properties announced today a new relationship for the upcoming Drake Blue Oval Showcase, presented by Mediacom. KT Tape will be the presenting sponsor of the men’s and women’s hurdles and will provide athletes competing in the Drake Blue Oval Showcase with...
August 28, 2020
XTERRA VR Racing Season Starts Today
It’s a whole new (VR) world for the XTERRA family starting today. Participants for the first-ever XTERRA VR race are being encouraged to envision themselves in the image above, 12,000-feet high atop the majestic Jade Mountain in Taiwan. “Imagine it's a cool misty morning, the sun is breaking through the...
August 28, 2020
SweatWorks Makes Inc. 5000 for the Second Time
NEW YORK – Inc. magazine today revealed that SweatWorks, LLC is No. 2,519 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses....
August 27, 2020
Skirt Sports, Inc Acquired by ZOOMA Women’s Race Series
ZOOMA Women’s Race Series, known for their stunning race medals and destination races, is proud to announce that Skirt Sports, the originator of the running skirt, is joining the family. Both brands were on the early cusp of the unprecedented growth wave of the women’s running movement and over the...
August 27, 2020
iFit Connected Fitness Now Streaming Family-Friendly Workouts for Back to School
LOGAN, Utah — iFit, the leading interactive, connected fitness platform, is now streaming treadmill, stationary bike and elliptical workouts designed to ease the transition into the unique school year ahead. Many iFit Global Workouts are educational and are now supplemented with fun geography activities to motivate children to learn while...
August 27, 2020
Diamondback Expands Haanjo Gravel Bike Collection
KENT, Wash., (August 27, 2020) — Diamondback Bicycles is furthering its commitment to exploring the road less traveled with the introduction of new gravel and adventure bikes. Defined by versatility and premiere capabilities on road or dirt, the Haanjo gravel and adventure bike collection will feature eight new and updated...
August 27, 2020
YMCA of Greater Pittsburgh Opens Registration for the 30th Annual YMCA Turkey Trot Virtually
PITTSBURGH, PA (August 27, 2020) – P3R and the YMCA of Greater Pittsburgh announced their partnership for this year’s YMCA Turkey Trot presented by UPMC Health Plan. The two organizations are bringing their expertise together to deliver the best Turkey Trot for not only families in Pittsburgh, but also across...