PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 29, 2021
Mark Allen Sports Hires Scott Zagarino As CEO
Santa Cruz — Today 6x Ironman Triathlon World Champion and Olympic Distance World Champion announced the hiring of long time triathlon pioneer, Scott Zagarino as the new CEO of Mark Allen Sports, LLC. Mark Allen Sports activities include; Online Triathlon Coaching by Mark Allen, Motivational Speaking, Endorsements, and Event Production....
June 29, 2021
Go Hybrid and Combine In-Person Events with Challenges to Increase Reach and Sponsor Value
As more and more events are able to go back to in-person events, it's key to support both in-person and do-anywhere events on the same platform. This not only offers best-in-class experience to all participants but also increases sponsor opportunities by increasing the reach of your event. Integrated results platform...

June 28, 2021
Hyland’s Doubles Down on Cycling, Adding Paul Thomas to the Hyland’s Powered Family
LOS ANGELES – June 28, 2021 – Hyland’s, a century-old leader in products to support a healthy, active lifestyle, is proud to announce the addition of elite cyclist Paul Thomas to the Hyland’s Powered athlete roster. Thomas will support the cycling initiatives of Hyland’s Powered, including coaching their cycling teams at the 2021...
June 28, 2021
Arthur Serrieres and Eleonora Peroncini win XTERRA Switzerland
Arthur Serrieres (FRA) and Eleonora Peroncini (ITA) won the XTERRA Switzerland off-road triathlon elite races in the Vallee de Joux on Saturday, June 26, 2021, with winning times of 2:14:03 and 2:38:20, respectively. It’s the 10th career XTERRA World Tour victory for Serrieres, his third this season and second in...
June 28, 2021
Montana’s Whitefish Marathon Sets Record Attendance in 2021
WHITEFISH, Mont. (June 28, 2021) – The return of the Whitefish Marathon brought sunshine and smiles as runners and walkers raced in the shadows of Glacier National Park on Saturday, May 22. After canceling the event in 2020 due to the COVID-19 pandemic, participants and event organizers alike were pleased...
June 28, 2021
Lutsen 99er MTB Race Weekend Returns with Sellout Participation of Nearly 2,000
LUTSEN, Minn. – The Stages Cycling Lutsen 99er, owned and produced by Life Time, welcomed a field of approximately 1800 participants plus 200 junior riders to Minnesota’s beautiful Lake Superior shores this past weekend. The event offers a 99-mile course, as well as a 69-, 49-, 25-mile option, and kid’s races,...
June 27, 2021
Women Only Triathlons Return to Charleston, SC
Mt. Pleasant, SC. Approximately 100 women crossed the finish line of the inaugural Crews Subaru She Tris Sprint Triathlon Hobcaw on May 23rd. Ranging in age from 11 to 78, the women swam 200 yards, biked 12 miles, and ran 2 miles in and around the picturesque Hobcaw neighborhood. “It...
June 26, 2021
EventHub Continues as Expo Management Partner for 2022 Running USA Industry Conference
Running USA announced today that EventHub, the leading Endurance Sponsorship and Expo Platform, will continue in the role of Expo Management Partner for the 18th Running USA Industry Conference to be held at Disney’s Coronado Springs resort from Feb. 20-22, 2022. Registration is now open. Running USA has previously used...

June 25, 2021
Liv Expands Support for Liv Racing WorldTeam with Additional 3-Year Title Partnership
OOSTERHOUT (the Netherlands) - June 26, 2021 - Liv, the company dedicated to getting more women on bikes, demonstrated its commitment to supporting women’s professional road racing at the highest level today by announcing the extension of their title sponsorship of the Liv Racing WorldTeam for at least three more...
June 25, 2021
361° Sponsored Vicky Hogg Runs Over 900 Miles In 30 Days For Dementia UK
On Wednesday 23rd June 2021, Vicky Hogg, a council worker from Doncaster, completed her mammoth challenge of running from John O’Groats in Scotland to Lands End, Cornwall in just 30 days. During this event, Vicky ran over 30 miles every day and endured the hottest days of the year, knee...