PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
November 18, 2020
The RunnerBox Unveils 2020 Limited Edition Holiday Box
The Runner and The RiderBox, leaders in the endurance sport gift industry, have released Limited Edition Holiday Boxes which are available for sale on a first come, first served basis beginning November 16th. Staying true to the company’s mission of providing fuel, gear, and motivation in a fun and economical...
November 17, 2020
Up Dawg Ten Miler — Chasing 52:12, the American Record for Women
Washington, DC: Organizers of the Credit Union Cherry Blossom Ten Mile (CUCB) announced today the list of American women who will join Oakton, VA native and former American University standout Keira D’Amato on the starting line of the Up Dawg Ten Miler on Monday morning, November 23 for the race...
November 17, 2020
Atlanta Track Club and Their Technology Partner haku Carry on the Tradition of the AJC Peachtree Road Race Through an Immaculate Virtual Experience
With a long and respected legacy of hosting Atlanta's most prestigious endurance events, Atlanta Track Club will be hosting this year’s Running of the AJC Peachtree Road Race virtually for the first time in its 51-year history. Despite not running or walking down Peachtree Road with 60,000 other participants in...
November 17, 2020
Mountain Hardwear Bolsters European Presence With New Distribution Partners
Richmond, Calif. (November 17, 2020) - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, is proud to announce the expansion of their international distribution to include four new distribution partners in Europe including MnO International, 2Pure, E.Tremmel Marketing and Amwear. “The value of having...
November 17, 2020
icebreaker to plant a tree for every holiday purchase
DENVER, CO. (November 17, 2020)-- Icebreaker, the New Zealand-based apparel brand and leader in sustainable clothing, is giving back to nature this holiday season by planting one tree for every purchase made through icebreaker.com in the North American region. The initiative begins on Giving Tuesday, December 1, and will continue...
November 17, 2020
USA Triathlon Announces “Race Local, Compete Nationally” Initiative Presented by TriBike Transport to Support Race Directors
COLORADO SPRINGS, Colo. — USA Triathlon today announced its “Race Local, Compete Nationally” initiative presented by TriBike Transport, which provides USA Triathlon race directors with resources, payment flexibility and promotional support as in-person racing returns to the calendar. The initiative includes a new COVID-19 Safety Certification, which grants “Certified Safe...
November 17, 2020
Mermaid Series launches the next episode of virtual challenges on sodisp.com
San Jose, CA (November 17, 2020) The Mermaid Series, a women’s focused triathlon and running race series has partnered with sodisp.com to provide an engaging and enhanced virtual experience for participants from across the globe with the RACE TO 2021. The 61 day challenge is leveraging the technology and virtual...
November 17, 2020
Race Roster and the ASICS Runkeeper™ app introduce audio cues
London, ON (Tuesday, November 17, 2020) - Race Roster’s NEW audio cues feature provides event organizers with a fantastic way to engage with participants at exactly the right moment as they track their event progress using the ASICS Runkeeper™ app. Event organizers can set up recordings and sounds to play...
November 16, 2020
Cotopaxi and MiiR Create Sustainable New Partnership And Drinkware Collection
(Salt Lake City, UT.) Nov 16, 2020 – Outdoor brands Cotopaxi and MiiR have created a powerful partnership to not only tackle the single use plastics crisis, but also to reinvent corporate expectations of “collaboration before competition”. The brands, both certified B Corps dedicated to giving back and doing good,...
November 16, 2020
Kilian Jornet sets his sights on 24-Hour Running Challenge
OGDEN, Utah (November 16, 2020)– Today, Kilian Jornet, the most decorated athlete in the history of the trail running, embarks on a new challenge: completing as many laps as possible around a 400-meter track in Måndalen, Norway for 24 consecutive hours. The Phantasm 24 running challenge, named after the new...