PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
April 1, 2021
The Woodlands Marathon Has Been Selected as Qualifying Event for the 2023 Abbott World Marathon Majors Age Group World Championship
THE WOODLANDS, TX (March 31, 2021) The Woodlands Marathon Management is pleased to announce it has been selected to be an Abbott World Marathon Majors Wanda Age Group Qualifying Event for the AbbottWMM Wanda Age Group World Championship in the spring of 2023. Set for Saturday, March 6, 2022, the...
April 1, 2021
DeLuna’s Open Water Swim Sees Surge in Race Registrations
Pensacola Beach, Florida – The second stop on the Speedo SALT Series, the 3rd Annual DeLuna’s Open Water Swim, takes place Saturday, April 24, 2021, in the protected waters of Santa Rosa Sound in Pensacola Beach, Florida. This year’s race is quickly becoming one of the Series’ more popular events...
April 1, 2021
Team Evergreen Launches Session Series at Floyd Hill
EVERGREEN, COLO, April 1, 2021 -- Team Evergreen introduces the Session Series at Floyd Hill - a new weeknight short-course enduro series with a weekend finale on The Sluice, a highlight acclaimed trail at Floyd Hill in Clear Creek. The Sluice, originally known as Segment 4, opened for the first...
April 1, 2021
Life Time Sets Date for 2021 Verizon New York City Triathlon: July 11
NEW YORK CITY, April 1, 2021 —With safety front and center, Life Time today announced that the iconic 2021 Verizon New York City Triathlon will take place on July 11, pending evolving health guidelines and final City approval. Event planning is underway now in consultation with the City of New...
April 1, 2021
Zone3 Signs Exclusive Partnership with Balanced Art Multisport
BOULDER, Colorado, March 30th, 2021– Zone3 USA is happy to announce the signing of Balanced Art Multisport (BAM) to an exclusive agreement to be the wetsuit and swim gear provider for the Elite Athletes of BAM. Zone3 USA will also support the athletes of Intermountain Health Care (IHC) Multisport under...
April 1, 2021
Kodiak Hikes to New Heights in Spring ’21 Collection
Cambridge, Ontario, April 1, 2021 – Kodiak is taking its 110 years of boot-making expertise to the trails with the Skogan, a new premium hiking boot. The Skogan is the hero of Kodiak’s Spring 2021 collection, which features footwear built to both work and play hard. “To create the Skogan...
March 31, 2021
Pure Gravel Providing Live Race Coverage of Bianchi Rock Cobbler
Carlsbad, CA – Pure Gravel, a lifestyle brand focused on Gravel Cycling, is excited to announce they will be producing Live Coverage of the Bianchi Rock Cobbler, April 10, 2021. The presenting broadcast sponsor is Eliel Cycling. Beginning with the EXPO on Friday, April 9th., Pure Gravel will be posting...

March 31, 2021
Hyland’s Powered Announces 2021 Ambassador Lineup
LOS ANGELES – March 31, 2021 – Hyland’s, a century-old leader in creating products to support a healthy, active lifestyle, is proud to announce its 2021 Hyland’s Powered Ambassador Team. The Hyland’s Powered team includes 85 marathoners, ultrarunners, triathletes and cyclists from 27 states who will represent the brand at high-profile events...
March 31, 2021
Tour de Brasilia Goes Virtual with ROUVY, enabling cyclists discover Brazil online and race the streets of its capital from home
Brasilia, Brazil / March 31, 2021 - BRAZILIAN VIRTUAL CYCLING announces official partnership with ROUVY. The organization plans to extend the main events with their digital version and provide their best courses for the exciting augmented racing experience. BRAZILIAN VIRTUAL CYCLING was created in 2020 with the aim of...
March 31, 2021
MYLAPS and IRONMAN Europe partner up to enhance race experience
Haarlem/Frankfurt - MYLAPS Sports Timing and IRONMAN Europe announce a 3-year agreement to enhance the race experience for more than 75,000 triathletes. The participants of most IRONMAN races (around 30 events per year) across Europe will be ensured of the latest developments in timekeeping. Many IRONMAN race directors and participants...