PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
March 18, 2021
Athlete and Activist Alison Mariella Désir Brings Meaning Thru Movement To Global Audience
MARCH 18, 2021- After a highly successful outing in 2020 with thousands of attendees in seven countries, the Meaning Thru Movement Tour will kick off for a second season this Saturday, March 20. Created and hosted by athlete and activist Alison Mariella Désir and presented by HOKA ONE ONE, these...
March 17, 2021
The Pro’s Closet Introduces Cafe Ride Conversation Series
(Boulder, CO – March, 2021)- The Pro’s Closet is excited to announce the launch of its Cafe Ride conversation series. This series of biweekly panel discussions will be held virtually and features women from across the bike community discussing a wide range of topics designed to inspire, educate, and connect...
March 17, 2021
RoadRunner Holdings Finds a Perfect Match, Completes Acquisition of JoJé Bar
SAN FRANCISCO, Calif. (March 17, 2021) – Since starting JoJé Bar in 2016, Founder and CEO Jess Cerra’s mission has been to create a line of energy bars baked with real-food ingredients that strikes the perfect balance of taste and nutrition. While the bars fulfilled this quest - delivering some...
March 17, 2021
USA Cycling Aligns Board with Broader Mission
COLORADO SPRINGS, Colo. – USA Cycling today announced new leadership roles in the Board of Directors intended to further champion participation, accessibility, and excellence in cycling, and to support CEO and President Rob DeMartini and his staff to achieve a clear and broader mission for USA Cycling. In December, the...
March 17, 2021
Pirelli Presents The New P ZEROTM Tires Family
Four years after the launch of the first P ZERO Velo, the clincher that marked Pirelli's return to the world of cycling, the company presents a new family of clincher tires that will replace the current one. An upgrade that further enhances the performance of a real market difference. Milan,...
March 17, 2021
Pikes Peak APEX and Athletic Brewing Company Partner to Grow Region’s Trail Stewardship Initiative
Colorado Springs, Colorado, March 17, 2021—Sports Strategies announces a partnership between Athletic Brewing Company and The Pikes Peak APEX presented by RockShox. Athletic Brewing joins as a Supporting Sponsor and exclusive non-alcoholic beer of the 2021 Pikes Peak APEX. In addition to investing in the September event, Athletic Brewing has...
March 17, 2021
LEOMO Forges Innovative Cycling Partnership with MOVISTAR TEAM
Boulder, CO (March 17, 2020) — LEOMO Inc., a company that helps cyclists and triathletes of all levels break through power plateaus with products and direct-to-customer services that enable faster, stronger, more efficient, injury-free riding, has announced a new partnership with the Movistar Team. Under the agreement, LEOMO will supply...
March 17, 2021
TheTriSummit Begins TONIGHT!
TheTriSummit kicks off tonight at 8pm ET with Challenge Family North America CEO Bill Christy, IRONMAN Senior Regional Director Paul Huddle, and USAT Board member and race director Gabriela Gallegos. Rarely are senior members from Challenge Family and IRONMAN found on the same panel, but they are at TheTriSummit, to...
March 17, 2021
Brompton Collaborates with Protected Species to Evolve Women’s City Outerwear for Stylish Bike Commutes
NEW YORK (March 17, 2021) – Brompton Bicycle, the London-based manufacturer of the iconic Brompton folding bike, and Protected Species, a UK-based designer of sustainable, weatherproof outerwear by women, for women, today announced the availability of the Brompton x Protected Species collaboration to make moving around the city on a...
March 17, 2021
Spartan Kids Foundation + Blessings in a Backpack Kick-Off Food & Fitness Campaign to Promote Healthy Lifestyles for Kids
Boston — Spartan Kids Foundation, the not-for-profit arm of the world's leading endurance sports and wellness brand Spartan, is expanding its alliance with Blessings in a Backpack, one of the nation's largest providers of donated food for kids. Together, they're launching a new Food & Fitness initiative called "Spartan KidFit"...