PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
February 24, 2021
Headline: Super League Triathlon’s first London event to be broadcast live in the UK by BBC
The SLT Arena Games Powered by Zwift is heading to London on March 27 and viewers across the UK will be able to tune in to Super League's innovative blend of in real life and virtual racing live on BBC iPlayer and BBC Sport website from 3pm. A host of...
February 24, 2021
Crews Subaru Continues as Title Sponsor of 2021 She Tris Sprint Triathlon Events
Charleston, SC - Crews Subaru confirmed this month they will return as the title sponsor of all three 2021 She Tris Sprint Triathlon events to take place this year. The series will kick off on May 23rd in a new venue (Hobcaw Yacht Club, Mt. Pleasant) with a sprint triathlon...
February 24, 2021
Mammut Announces New Athletes As Additions To Safety Collective
(Williston, VT) Feb 24, 2021 – Mammut has announced a robust new snow safety athlete team, supporting its mission and goals as the world’s premiere snow safety brand. Boasting the most advanced and reliable avalanche safety equipment on the market, Mammut has long been the go-to brand for snowsports professionals....
February 24, 2021
Team Novo Nordisk Announces Partnership with Maurten
Atlanta, GA., Feb, 2021 – Team Novo Nordisk, the world’s first all diabetes professional cycling team today announced an exciting new partnership with world class sports nutrition experts Maurten. “We are very pleased and proud to be working with a sports nutrition partner like Maurten,” began TNN Chief Medical Officer...
February 24, 2021
“I feel Slovenia” – Virtual Tour of Slovenia Starts with Matej Mohorič and Jaka Špoljar
Ljubljana, Slovenia / February 24, 2021 - The already announced race series and events of “I feel Slovenia”, organized by Sport Media Focus, Slovenian Tourist Board and Adria Mobil Cycling Team, start today. Riders will experience the classic country views of Slovenia and the friendly competition it brings. WEEK 1 ROUTE...
February 24, 2021
Stio Appoints Evan Torrance as Vice President of Marketing
JACKSON, Wyo. (February 24, 2021) – Stio, the Jackson Hole mountain lifestyle brand, has named Evan Torrance as vice president of marketing. Torrance joins the executive leadership team and reports to president Noah Waterhouse. In his new role, Torrance is responsible for Stio’s e-commerce platform, brand activation efforts, performance marketing...
February 24, 2021
Saucony® Peregrine 11 ST Named Editor’s Choice by Runner’s World in Spring 2021 Shoe Guide
WALTHAM, MASS. (Feb. 24, 2021) – Global performance running lifestyle brand Saucony is excited to announce that the Peregrine 11 ST has been named Editor's Choice in the Runner's World Spring 2021 Shoe Guide. The Peregrine 11 ST is the mud-shedding, muck-loving model of the Peregrine11Collection, a triad of grippy, protective...
February 24, 2021
InsideTracker Pro Gives Health and Performance Professionals Easy Access to Blood Biomarker Data, Science-Backed Client Action Plans, Additional Revenue Streams
Cambridge, MA—February 24, 2021—Blood biomarker testing was once reserved for elite athletes and medical-grade coaches. InsideTracker, the leading ultra-personalized human performance platform, today launched InsideTracker Pro, a program designed to empower registered dietitians, coaches, trainers and other health and wellness practitioners to easily expand their offerings with in-demand services, providing...
February 24, 2021
Inaugural GFNY Marathon Florida Sebring
NEW YORK CITY, February 24, 2021 – The Sebring International Raceway in Sebring, Florida will host the inaugural GFNY Marathon Florida on October 24, 2021. GFNY Marathon Florida Sebring is a centrally located, flat and fast marathon, perfect for runners looking achieve a Personal Best time or qualify for key...
February 24, 2021
Dr. Stephen Seiler Joins Fast Talk Laboratories
February 24, 2021 – Boulder, Colorado, USA –Dr. Stephen Seiler, one of the world’s leading exercise physiologists and a pioneer of polarized endurance training research, has joined Fast Talk Laboratories, a new sport science community and virtual performance center. As a frequent guest and partner of the Fast Talk podcast,...