PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
April 7, 2021
Healthy Kids Running Series Partnering with RunDoyen Coaches to Motivate Participants
Healthy Kids Running Series is partnering with RunDoyen, the leading source of online coaching for runners, to motivate its participants and their families to live active healthy lifestyles. Healthy Kids Running Series is the largest co-ed youth running series offering a five-week program for children aged 2 to 14. Each...
April 7, 2021
Supersapiens to be Title Sponsor for 2021 IRONMAN World Championship Kona
ATLANTA, 07 April 2021 — Supersapiens is proud to become the 2021 and 2022 title sponsor forthe IRONMAN World Championship, held annually in Kona, Hawaii. The deal also includes four of Europe’s most renowned races, IRONMAN UK, IRONMAN Hamburg, IRONMAN France, and IRONMAN Emilia Romagna. The Supersapiens training ecosystem, powered...
April 6, 2021
USA Triathlon Announces Additional Safe Return to Multisport Resources
COLORADO SPRINGS, Colo. — USA Triathlon today announced additional resources as part of its Safe Return to Multisport initiative, a comprehensive and multi-pronged set of racing, training and event production guidelines for the multisport community to rebound from the COVID-19 pandemic. The new resources include Guidelines for COVID-19 Contact Tracing,...
April 6, 2021
GU Energy Labs® and TerraCycle® Celebrate the Partnership’s Six-Year Anniversary & Significant Recycling Milestone
TRENTON, N.J., April 6, 2021 – Leading sports nutrition brand GU Energy Labs and international recycling leader TerraCycle®celebrate their six-year partnership with two milestones: upcycling more than 1.7 million pieces of performance nutrition packaging through their Performance Nutrition Recycling Program and a donation to-date of $19,000 to schools and nonprofit...
April 6, 2021
Diamondback Amplifies Spring 2021 Lineup with New ebike Collection
KENT, Wash., (April, 6 2021) — Diamondback Bicycles, a leader in mountain and gravel bike innovation, unveils a new electric bike category to the Spring 2021 collection. The four new Diamondback pavement ebikes incorporate reliable components, commuter ready details and Bosch high-performance motors to efficiently get riders to their destinations....
April 6, 2021
Mountain Hardwear Announces 2021 Non-Profit Partnerships
Richmond, Calif. (April 06, 2021)- Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, announced its 2021 non-profit partnerships will include long-time allies American Alpine Club and American Mountain Guides Association (AMGA), and new additions, Protect Our Winters (POW) and YES Nature to Neighborhoods. The...
April 6, 2021
Bridges of Hope Ride joins forces with Maryland Cycling Classic to bring Chairman’s ride event to Baltimore County this Labor Day Weekend
BALTIMORE, Maryland– The UnitedHealthcare Children’s Foundation (UHCCF) Bridges of Hope Ride will take place on Saturday, September 4, 2021, and is the official “Chairman’s Ride” for the Maryland Cycling Classic. The Chairman’s Ride is part of an epic weekend of cycling events in Baltimore culminating with the Maryland Cycling Classic,...
April 6, 2021
Introducing Nuun Energy, A Clean Boost With A Lasting Lift
SEATTLE, Washington, April 6, 2021 – Nuun, the leading hydration solution, today announces the launch of its newest product category, Nuun Energy. The introduction adds to Nuun’s functional hydration portfolio that features a variety of effective formulas for sport, immunity, rest and everyday health. Packed with electrolytes, vitamins, adaptogens and...
April 6, 2021
Challenged Athletes Foundation Launches Virtual High School Adaptive Sports Program
SAN DIEGO, CA – April 6, 2021 – The Challenged Athletes Foundation (CAF) announced today the launch of its High School Adaptive Sports Program, presented by Kenneth Whalen Family Foundation. With 100 registered athletes to date, the first-of-its-kind, virtual program focuses on track & field and will be offered to...
April 6, 2021
A Runner’s Story of Survival Against All Odds: Ultrarunner Hillary Allen Launches New Book
April 6, 2021 - Ultrarunner Hillary Allen was at the top of her game, racing high above the clouds at a Skyrunning event in Norway, when a horrifying fall sent her skidding hundreds of feet down the mountain. While Allen survived the fall, it forever altered the trajectory of her...