PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 17, 2021
Rugged Races and RAM Racing Become Ventures Endurance
BOSTON, MA (June 17, 2021) — Ventures Endurance, a subsidiary of Gannett and one of the USA TODAY NETWORK Ventures companies, announced today a rebrand of its visual identity and representation across its portfolio of endurance races and events. The rebrand includes the combining of previously acquired Boston-based Rugged Races...
June 17, 2021
Kryptonite Adds New Security Options for E-Bike Owners
Canton, MA, USA– E-bikes are one of the fastest-growing and most expensive cycling categories, two of the chief reasons they have become top targets for theft nationwide. With the COVID-19 pandemic spurring unprecedented bike industry growth last year (according to NPD data[1]) and as more people purchase bikes for recreation...
June 17, 2021
Chris Froome, new BKOOL ambassador
Just a few days after announcing his participation in the Tour de France, having overcome his serious injury, Chris Froome becomes the face of BKOOL, an indoor cycling simulator with which he is perfecting his preparation for the French competition. BKOOL is a virtual cycling app which allows you to...
June 17, 2021
The Pedalitaly PARMA Virtual Race visits the cultural heart of Emilia-Romagna
Parma, Italy / June 18, 2021 The PedalItaly Parma Virtual Race on ROUVY is set for June 22nd, free and open for everyone. Cycling enthusiasts from all over the world are invited to discover the heart of the Parma Apennines from home. The 1:1 augmented course represents immersive racing over...
June 17, 2021
The 2021 EQT Pittsburgh 10 Miler Returns In-Person Nov. 7
PITTSBURGH, PA (June 17, 2021) – Registration is officially open for the 2021 EQT Pittsburgh 10 Miler, which will be in person with a virtual option, allowing all runners to participate wherever they are. Participants can get excited for the in-person start line and Pittsburgh-themed miles that will bring runners’...
June 17, 2021
USA Cycling Launches “We Champion,” an Ongoing Initiative to Increase Access, Participation, and Excellence in Cycling
June 17, 2021 (COLORADO SPRINGS, CO)- The We Champion initiative, kicking off on USA Cycling’s 100-year anniversary, highlights the organization’s past, current, and new commitments to cycling for all Americans. With over 33 million riders joining or rejoining the sport in 2020, We Champion seeks to make more Americans healthier,...
June 17, 2021
PEARL iZUMi’s Pedal to Zero™ Initiative Calculates Pedaling Distance to Balance Out the Impact of Garments
LOUISVILLE, Colo. (June 17, 2021) — PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch Pedal to Zero™, a first-of-its-kind initiative to motivate and inspire people to choose bicycles as an alternative form of transportation. Every garment in PEARL iZUMi’s new BikeStyle Spring 2022 collection will include...
June 17, 2021
Carmel Marathon Weekend to Return on April 9, 2022 with the Addition of Prestigious Global Ranking Series
CARMEL, Ind. (June 17, 2021) – CRRG Events is pleased to announce the 12th Annual Carmel Marathon Weekend will take place on Saturday, April 9, 2022. In addition, the event has been chosen to take part in the Abbott World Marathon Majors (AbbottWMM) Wanda Age Group World Ranking Qualifying Series,...
June 17, 2021
ethos Signs Partnership with Zone3 USA for 2021 Columbia Threadneedle Investments Boston Triathlon
BOSTON – June 17, 2021 – ethos, the mass participation event organization that presents the Columbia Threadneedle Investments Boston Triathlon, has announced a partnership with Zone3 USA. The partnership makes Zone3 USA the Official Swim Partner of the 2021 Columbia Threadneedle Investments Boston Triathlon. The annual event will return to...
June 17, 2021
Bloom Energy Announces Stars and Strides 5K/10K Charity Run to Benefit the Valley Medical Center Foundation
SAN JOSE, Calif – Today, Bloom Energy Executive Vice President Carl Guardino was joined by San Jose Mayor Sam Liccardo, Santa Clara Valley Medical Center (SCVMC) CEO Paul Lorenz, Valley Medical Center (VMC) Foundation Acting Executive Director Michael Elliott, and Santa Clara County Public Health Department executive Rhonda McClinton-Brown to...