PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
April 13, 2022
Two-time Olympian, Boston Marathon Champion, Des Linden, Joins InsideTracker Endurance Team
CAMBRIDGE, Mass.—April 13, 2022/ENDURANCE SPORTSWIRE/ – InsideTracker, the leading personalized performance and nutrition system, today welcomed professional long-distance runner, Des Linden, 38, to its endurance team. Linden joins other notable endurance pros like Shalane Flanagan, Tim O’Donnell, Mirinda Carfrae, Sally McRae and Dean Karnazes who rely on InsideTracker to optimize...
April 13, 2022
Pikes Peak APEX and Subaru continue Founding Partner Relationship
Colorado Springs, CO, April 13, 2022/ENDURANCE SPORTSWIRE/ – Sports Strategies announces a multi-year partnership with Heuberger Subaru as a Founding Partner of The Pikes Peak APEX presented by RockShox. Heuberger Motors has a long history of partnering with mountain biking and outdoor events and is committed to the outdoor community in...
April 13, 2022
Singapore’s Marina Bay To Host Arena Games Triathlon powered by Zwift Grand Final
/ENDURANCE SPORTSWIRE/ – The picturesque Marina Bay area in Singapore will play host to the Grand Final of the Arena Games Triathlon powered by Zwift on 6 and 7 May, ensuring that the 2022 series closes out in style with the crowning of the first-ever triathlon esports World Champions. The...
April 12, 2022
Woodward Becomes Home for USA Cycling BMX Freestyle National Team Through 2028
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling and Woodward - a global experiential action sports company - create a pathway for riders of all abilities with their new partnership lasting through 2028. From beginner BMX riders all the way up to Team USA, this partnership provides a constant platform...
April 12, 2022
Inca capital in the Andes hosted GFNY Peru, world’s highest bike race
New York City, April 12, 2022/ENDURANCE SPORTSWIRE/ – The capital city of the Incas was once again the host for GFNY Peru. The racecourse covered 128.6km with 1729m of climbing, reaching up to a staggering 3780m above sea level, which makes the race world’s highest mass participation road cycling race....
April 12, 2022
BOA Nutrition Teams with Georgia Sports Medicine Director Ron Courson and Bulldogs’ All-SEC Tackle Devonte Wyatt
RALEIGH, N.C. (April 12, 2022) /ENDURANCE SPORTSWIRE/ – BOA Nutrition, continues to ride a wave of momentum by adding Ron Courson, Director of Sports Medicine at the University of Georgia, to the company’s medical advisory board. Courson teamed up with BOA earlier this year following a pilot program with the Georgia football...
April 12, 2022
Challenged Athletes Foundation Announces Largest Grant Distribution Totaling $6.2 Million in Support for 3,256 Individuals Across 83 Different Sports
SAN DIEGO, CA – April 12, 2022/ENDURANCE SPORTSWIRE/ – Dedicated to providing life-changing access to sports and physical activity, the Challenged Athletes Foundation (CAF) is thrilled to announce its largest grant distribution ever. This year, 3,256 grants were distributed valued at $6.2 million to athletes ranging from first-time applicants to...
April 12, 2022
Hammer Nutrition Increases Support of Whitefish Marathon as Presenting Sponsor
WHITEFISH, Mont. (April 12, 2022)/ENDURANCE SPORTSWIRE/ – The Whitefish Marathon is pleased to announce it has secured a multiyear partnership with Hammer Nutrition. A longtime partner since the inaugural event in 2008, Hammer Nutrition has increased its support for the race as its new presenting sponsor. Starting with its 15th...
April 12, 2022
Liv Debuts Latest “Liv Committed” Global Brand Campaign, “All In”
NEWBURY PARK, Calif. /ENDURANCE SPORTSWIRE/ - Liv, the brand dedicated to getting more women on bikes, today introduced the third installment of its global brand campaign “Liv Committed,” introducing “All In.” Featuring Liv Racing athletes, global ambassadors, and women cyclists, the new campaign explores the many expressions of commitment, and...
April 12, 2022
Olympic Triathlon Medalist Kevin McDowell Dives in with FINIS
Livermore, CA /ENDURANCE SPORTSWIRE/ - Global aquatic brand FINIS, Inc. is proud to announce the signing of professional triathlete Kevin McDowell, a 2020 Tokyo Olympic medalist, and USA Triathlon’s 2021 Elite Men’s Olympic/World Triathlon Triathlete of the Year. McDowell made his Olympic debut in Tokyo, recording the fastest split of...
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