PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
June 16, 2022
GFNY back at L’Alpe d’Huez
New York City, June 16, 2022/ENDURANCE SPORTSWIRE/ – After conquering the legendary Col du Tourmalet in the French Pyrenees a few days ago at GFNY Lourdes, GFNY riders get to race another iconic climb this Sunday: L’Alpe d’Huez. GFNY La Vaujany is 145.1 km long with 3663m of climbing, including Col...
June 16, 2022
Zealios And Life Time® Announce Multi-Year Partnership for Iconic Athletic Events
BEND, Oregon, June 16, 2022 /ENDURANCE SPORTSWIRE/ - Zealios, the Bend, Oregon-based outdoor performance and adventure brand, has announced a new partnership with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand, as official sunscreen and anti-chafe sponsor of Life Time Athletic Events. The partnership will support the ongoing...
June 16, 2022
Fast Talk Laboratories Launches New Coaching Essentials Member Level
June 16, 2022 – Boulder, Colorado, USA /ENDURANCE SPORTSWIRE/ - Fast Talk Laboratories, the fast-growing online education platform and training center, has launched a dynamic new support platform for endurance sports coaches. Two new memberships, Coaching Essentials and USA Cycling Coach member levels, offer a deep endurance knowledgebase, science-based coaching...
June 16, 2022
Feisty Media Launches IX Voices for Title IX Podcast Series
Victoria, BC – June 16th, 2022/ENDURANCE SPORTSWIRE/ – The women-led media network, Feisty, is launching a limited-edition podcast series — IX Voices for Title IX powered by InsideTracker, on June 16th, ahead of the June 23rd 50th anniversary of the landmark anti sex discrimination legislation. The exclusive series will investigate the ways...
June 16, 2022
ShowcasedFuelin Partners With Pillar Performance to Deliver Macro and Micronutrient Nutrition Guidance to Athletes
/ENDURANCE SPORTSWIRE/ - Nutrition coaching company, Fuelin, is pleased to announce its official partnership with leading sports micronutrition brand, PILLAR Performance. The partnership brings together two companies at the forefront of health and nutrition for athletes.Fuelin’s nutrition coaching program provides athletes with a personalized guide to balance macronutrient intake with...
June 16, 2022
Jack Johnson Partners with Outside Interactive, Inc. on a Unique NFT Experience
Boulder, Colorado (June 16, 2022) /ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc., the world's leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with multi-platinum-selling singer-songwriter Jack Johnson to enhance the company’s first NFT with one-of-a-kind musical rewards. Johnson joins Outside to celebrate its first NFT,...
June 15, 2022
New Coleman® PEAK1™ Collection Inspires Outdoor Adventures & Exploration
CHICAGO, IL – June 15, 2022/ENDURANCE SPORTSWIRE/ – Discover the new Coleman® PEAK1™ Collection from The Coleman Company Inc., part of the Newell Brands global portfolio of brands. Built for going farther and exploring more because sometimes the journey is the destination. This premium gear is designed to inspire and crafted for...
June 15, 2022
HOKA Invites Humans Across the Globe to Lace Up and Fly with their First Global Campaign, Fly Human Fly
HOKA “Pursuit” Video – Watch HERE WHO: HOKA Debuts First-Ever Global Brand Campaign WHAT: HOKA®, a division of Deckers Brands (NYSE: DECK), launches a new global brand platform, FLY HUMAN FLY. As the brand's most extensive globally integrated marketing campaign to date, HOKA will extend an invitation to humanity to...
June 15, 2022
XTERRA Short Track Lures Off-Road Elite to France
June 15, 2022/ENDURANCE SPORTSWIRE/ – The XTERRA off-road triathlon racing season heads into primetime July 2 in Xonrupt, France with the first of four events in the 2022 XTERRA Short Track Series. XTERRA Short Track is an invite-only event exclusive to the top 25 eligible men and women. While qualification procedures...
June 15, 2022
Lake Sonoma Race Series Expands to Multiple Weekends with New Distances in 2022 and Looks for Even More in 2023
/ENDURANCE SPORTSWIRE/ – 2022 was a huge year for the iconic Lake Sonoma Race Series (LSRS), which has grown from its roots as a small-town charity race founded by John Medinger fifteen years ago into a four-race series with distances from the marathon up to 100K. The relentlessly hilly, winding courses...