PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
October 23, 2024
DeFeet Introduces Steve Wolf Designs National Parks Collection
Hildebran, NC, /ENDURANCE SPORTSWIRE/ - DeFeet announces the launch of its all-new DeFeet x Steve Wolf Designs National Parks collaboration. The collection features the unique artwork of Steve Wolf on DeFeet Woolie Boolie socks. The first six designs include the following National Parks: Mesa Verde, Hot Springs, Redwood, Big Bend,...
October 23, 2024
As Temps Cool, Tailwind Nutrition Launches Limited-Edition Fall Flavors Of Endurance Fuel And Recovery Mix
DURANGO, COLO. – October 23, 2024 /ENDURANCE SPORTSWIRE/ - Tailwind Nutrition just dropped two limited-edition flavors to help athletes dial in their sports nutrition this fall: Chocolate Mint Recovery Mix and Apple Cider Endurance Fuel. For fueling activities on those crisp autumn days, Tailwind released the limited-edition Apple Cider Endurance...
October 23, 2024
Recap of GFNY races in Florida and Uruguay
Michelob Ultra GFNY Florida Sebring (USA) /ENDURANCE SPORTSWIRE/ - This past Sunday, the fifth edition of Michelob Ultra GFNY Florida Sebring brought together cyclists from around the globe to compete in what has become the hardest and biggest road race in Florida. The 95-mile long course was hit by strong...
October 23, 2024
BibRave Partnership Delivers Registration Boost for the Garmin Kansas City Marathon
Kansas City, MO /ENDURANCE SPORTSWIRE/- BibRave, the leading-edge endurance and fitness marketing agency recently partnered with the Kansas City Sports Commission to inject fresh ideas into the paid social marketing plan for the Commission’s premier event, the Garmin Kansas City Marathon. BibRave ideated and executed innovative, data-driven strategies that increased...
October 22, 2024
Ryan Standish: Why Wait?
/ENDURANCE SPORTSWIRE/ -Ryan Standish, a dedicated cyclist, and Scott sponsored athlete, attempted a challenging solo adventure through the rugged desert landscape. Inspired by his father's battle with multiple sclerosis (MS), Standish pushed his physical and mental limits to honor his father's legacy. "My dad has been a constant source of...
October 22, 2024
Bright Colors, Big Glasses: The New Smith x Lisa Congdon Artist Series
PORTLAND, OREGON (October 22, 2024) /ENDURANCE SPORTSWIRE/ - Sparking joy across two best-selling frame styles, SMITH tapped internationally recognized illustrator, author, and avid cyclist Lisa Congdon to create a capsule collection of limited-edition eyewear for Fall 2024. The popular Bobcat and Sway frames are adorned with bright and vibrant graphics...
October 22, 2024
Raide and Safeback Announce Partnership
/ENDURANCE SPORTSWIRE/ - Both born out of frustration with existing solutions available for winter travel in steep terrain, Raide and Safeback have teamed up to create two lightweight avalanche backpacks, launching Winter 24/25. After a meteoric first season in the market, Raide has not taken the success of their LF40...
October 22, 2024
Culture and Competition Ignite at XTERRA Zhangjiajie Wulingyuan Trail Run
ZHANGJIAJIE, CHINA /ENDURANCE SPORTSWIRE/ — The XTERRA Trail Run World Series expands its global reach with the inaugural XTERRA Zhangjiajie Wulingyuan Trail Run, set for October 26-27, 2024. This landmark event marks the first international trail run to be hosted in the unique landscapes of a UNESCO World Heritage site...
October 22, 2024
Premium Swiss Performance Brand X-BIONIC® Takes Grip on North American Market, Supported by Industry Stalwarts
Denver, CO. (October 22, 2024) /ENDURANCE SPORTSWIRE/ - Swiss-engineered apparel and gear brand, X-BIONIC®, an innovative leader in high-performance athletic-wear, is excited to announce its official launch into North America, with a commitment to superior quality and cutting-edge technology. The brand aims to redefine the standards of athletic wear for...
October 22, 2024
UltraSignup and Rush Running announce Nike, CloudIT and T-Mobile among sponsors for Dirt Circus Bentonville.
Nashville, TN, October 17, 2024 /ENDURANCE SPORTSWIRE/ - The Dirt Circus Bentonville, a trail race festival by UltraSignup and Rush Running, are excited to announce Nike Trail, CloudIT, and T-Mobile among the sponsorship lineup for this year's event. The packed weekend of trail racing promises excitement, competition, and support from...