PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
February 28, 2023
Yamaha Bicycles Adds Northwest Regional Field Sales and Marketing Rep
CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ - Yamaha Bicycles continues its field sales and marketing team growth, most recently adding Nate Espinosa as the new representative for the northwest region of the United States. Espinosa, who has spent a lifetime in the bike industry with over two decades of retail, race mechanic...
February 28, 2023
Supersapiens Announces Partnership with ZAAF Cycling Team
Atlanta – 28 February 2023 /ENDURANCE SPORTSWIRE/ – Supersapiens and ZAAF Cycling Team proudly announce a partnership for the 2023 season. New to the pro peloton, ZAAF Cycling Team boasts Audrey Ragot Cordon, Nikola Noskova, and Maggie Coles Lyster as standout riders. The Spanish-registered team kicked off the 2023 season in...
February 28, 2023
Enabled Tracking to Provide Live GPS Tracking for the 2023 Endurance Hunter Trail Race
/ENDURANCE SPORTSWIRE/ Front Royal, VA - Enabled Tracking will be providing tracking for the Endurance Hunter Trail Run for the third year in a row. After expanding from tracking just the 100-mile distance in 2021, Enabled Tracking will provide tracking for the 100-mile and 100K distances in 2023, as they...
February 28, 2023
Cindy Abrami Promoted to Partner at UESCA
Highlands Ranch, CO – February 28, 2023 /ENDURANCE SPORTSWIRE/ UESCA is pleased to announce that Cindy Abrami has been promoted to equity partner. Having been with UESCA as the Director of Operations since 2020, Cindy will now oversee the development of products and services. In addition to Cindy’s strong business...
February 28, 2023
Tifosi Optics Launches Rail XC with Updated Fit and Lens Tech
Watkinsville, GA (February 28, 2023) /ENDURANCE SPORTSWIRE/ Tifosi Optics, the #1 selling brand of cycling eyewear in the United States, is excited to announce the newest style in its best-selling Rail series: The Rail XC. Since launching in March 2022, Tifosi’s Rail has become the brand’s most popular sport sunglass....
February 27, 2023
USA Triathlon to Ride Through 2024 with A2 Bikes as Official Bike Partner
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Triathlon today announced it has partnered with A2 Bikes of Portland, Oregon, as the organization’s official bike partner through 2024. By streamlining operations and bringing sales direct to consumer, A2 Bikes gives athletes the ability to customize their bike's components and accessories at...
February 27, 2023
Registration Opens on Feb. 28 for the 2023 Richard S. Caliguiri City of Pittsburgh Great Race, Scheduled for Sept. 23-24
PITTSBURGH, PA (Feb. 27, 2023) /ENDURANCE SPORTSWIRE/ Registration for the 46th annual Richard S. Caliguiri City of Pittsburgh Great Race presented by Highmark Blue Cross Blue Shield and 28th annual Dollar Bank Junior Great Race will open on Tuesday, Feb. 28 at 10 a.m. More than 10,000 are expected to...
February 27, 2023
Athletic Brewing and Super Coffee Create World’s First Pre-Workout Brew
MILFORD, Conn. and SAN DIEGO (February 27, 2023) – Athletic Brewing Company, America’s leading producer of non-alcoholic craft beer, has teamed up with Austin-based Super Coffee, the third-largest bottled coffee brand in the U.S., on the world’s first pre-workout brew. Called Suped Up, the new non-alcoholic beer was inspired by...
February 26, 2023
Rock ‘n’ Roll Running Series Celebrates 25th Anniversary Year by Welcoming 27,000 Registered Participants to Electric Multi-Day Immersive Running Experience in Las Vegas Over the Weekend
LAS VEGAS, Nev. (Feb. 26, 2023) /ENDURANCE SPORTSWIRE/ More than 27,000 registered participants from around the world converged on Las Vegas for the 13th edition of the Rock ‘n’ Roll Running Series Las Vegas this weekend for the World’s Largest Running Party. The Rock ‘n’ Roll Series Las Vegas half...
February 25, 2023
Roll Running Series Las Vegas’ 5K Welcomed More Than 6,000 Registered Participants to Downtown Las Vegas Saturday Night
LAS VEGAS, Nev. (Feb. 25, 2023) /ENDURANCE SPORTSWIRE/ As the Rock ‘n’ Roll Running Series celebrates its 25th anniversary, the 13th running of the iconic Rock ‘n’ Roll Las Vegas commenced as runners and walkers of all ages, abilities, and backgrounds conquered the 2023 Rock ‘n’ Roll Las Vegas 5K...
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