PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
January 11, 2024
American Trail Running Association partners with BibBoards to Pave the Way for Sustainable Trail Running Experiences
San Ramon, 1/11/2024 /ENDURANCE SPORTSWIRE/ – BibBoards, a trailblazer in race bib fasteners, is thrilled to announce its partnership with the American Trail Running Association (ATRA), a leading organization dedicated to promoting trail running and preserving natural environments. This collaboration combines BibBoards' innovative solutions with ATRA's commitment to sustainability, creating a...
January 11, 2024
Boston Champions & Global Stars Set to Square Off at 128th Boston Marathon presented by Bank of America
BOSTON/ENDURANCE SPORTSWIRE/ – The 128th Boston Marathon presented by Bank of America will feature the strongest women’s field in race history, led by defending champions Hellen Obiri and Susannah Scaroni. A total of 19 women with personal bests under 2:23:00 will line up in Hopkinton aiming to earn the Open Division...
January 11, 2024
The Cowtown fulfills 5,620 C.A.L.F. grants at 104 schools in North Texas
Fort Worth, Texas/ENDURANCE SPORTSWIRE/ – In the weeks preceding race weekend, February 24-25, 2024 at Will Rogers Memorial Center, the Cowtown staff and an army of volunteers will visit 104 schools delivering much needed running shoes, socks, and assistance with entry fees to youth in need enabling them to run the...
January 11, 2024
Runners from across the globe are headed to Baton Rouge for the running festival with lagniappe
BATON ROUGE, LA. /ENDURANCE SPORTSWIRE/ - A near Sell Out crowd of runners from as far away as Australia and southeast Asia are headed to the Capital City for the 13th Annual Louisiana Marathon. Runners from 47 states, Australia, Brazil, Canada, Costa Rica, Germany, the United Kingdom, Ireland, Laos, Mexico,...
January 11, 2024
Challenged Athletes Foundation Joins In Motion Events for the First Official Inclusive Kids Marathon Mile at LEGOLAND® California Resort
Carlsbad, CA (January, 2024) /ENDURANCE SPORTSWIRE/ – Celebrating its 30th anniversary of empowering individuals through sports, the Challenged Athletes Foundation (CAF) has partnered with, Merlin’s Magic Wand Foundation, and In Motion Events to present the first official inclusive Kids Marathon Mile on Saturday, January 13, 2024 at LEGOLAND® California Resort. Hundreds...
January 11, 2024
Zoot Sports welcomes Professional Triathlete Lauren Brandon to their Ohana
Carlsbad, CA /ENDURANCE SPORTSWIRE - Zoot Sports, the industry leader in triathlon apparel, is proud to welcome professional triathlete Lauren Brandon to its team of sponsored athletes. Known for her strong swim and bike splits, Brandon's multi-year sponsorship deal will allow her to train and compete on the world stage...
January 10, 2024
Verge Launches ‘They Win, You Win!’ Tour Down Under Competition for Intermarché-Wanty Fans
NEW YORK — January, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the official custom apparel supplier for UCI World Tour pro cycling team Intermarché-Wanty, invites cycling fans to join in with the launch of the brand’s 2024 ‘They Win, You Win!’ loyalty competition. Kicking off with the January 16th - 21st Santos Tour...
January 10, 2024
KOO Eyewear Launches New Signature Edition Sunglasses in Partnership with Professional Cycling Team BORA – hansgrohe to Celebrate Their Return to the UCI World Tour
Raubling, GERMANY. (January 10th, 2024)/ENDURANCE SPORTSWIRE/ – Premium Italian eyewear brand, KOO Eyewear, today announced their official partnership with the professional German cycling team, BORA - hansgrohe. The brands were joined together by their shared mission of further amplifying the perspective of brotherhood across the cycling community and to celebrate KOO’s return...
January 10, 2024
ShowcasedMarine Corps Marathon Partners with MarathonFoto to Enhance Athlete Experience
/ENDURANCE SPORTSWIRE/ – The Marine Corps Marathon Organization (MCMO) is thrilled to announce a strategic partnership with MarathonFoto, the leading global provider of race photography services. This collaboration marks an exciting venture aimed at enhancing the athletes' experience by capturing and preserving memorable moments during the renowned MCMO events –...
January 10, 2024
Run Proud, Run Strong: Women’s Participation Highlighted at the Double Bridge 15K in Pensacola.
Pensacola, Fla. /ENDURANCE SPORTSWIRE/ - Recognizing the strength, resilience and spirit of women in the running community, the 2024 Publix Pensacola Double Bridge Run, presented by aDoor Real Estate, aims to create an empowering experience for female participants. Limited to 4,000 runners, the Double Bridge Run has become renowned for its...