PRESS RELEASES
Browse the latest press releases from companies serving the running, cycling and triathlon industries. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
February 26, 2020
Saris Announces Partnership with Top-Ranked eSports Cycling Team Ahead of 2020 World Championships
MADISON, Wis. (Feb. 26, 2020) — Saris announces a long-term strategic alliance with the Indoor Specialist eSports Cycling team, a predominantly US-based, elite-level racing team competing on Zwift. The partnership is anchored by media and activation opportunities designed to reach a global and rapidly growing community of eSports enthusiasts. The program provides...
February 26, 2020
Columbia Threadneedle Investments Boston Triathlon Partners with Zoom MultiSport for Mentorship Program
BOSTON – ethos, the mass participation event organization that produces the Columbia Threadneedle Investments Boston Triathlon, announced a mentoring partnership with the Boston-based triathlon team Zoom Multisport. Designed as a way to share knowledge and build community, the program is open to both experienced triathletes and those new to the...
February 26, 2020
Gannett / EnMotive name John Smith as Vice President of Partnerships
SAN DIEGO & CHICAGO – February 26, 2020 – Gannett and its EnMotive Company division announced today that industry veteran John Smith has joined the company as Vice President of Partnerships, effective immediately. Smith comes to Gannett & EnMotive from the Ironman Group, operator of the Rock ‘n’ Roll Marathon...
February 26, 2020
XTERRA Introduces New World Rankings for Athletes
XTERRA Global, LLC, owners and producers of the XTERRA World Tour, today announced the launch of the first-ever XTERRA World Rankings for athletes. The new scoring system, developed by former XTERRA World Champion Nicolas Lebrun, will assign points to every finisher at an XTERRA World Championship qualifying event in 2020...
February 26, 2020
Hartford HealthCare Named Title Sponsor of Annual Mystic Half Marathon and 10K Event
Glastonbury, CT, February 26, 2020 - The Hartford Marathon Foundation (HMF) is proud to announce Hartford HealthCare as the title sponsor of the Hartford HealthCare Mystic Half Marathon & 10K. The early Sunday morning race draws more than 2,000 participants to enjoy the beautiful coastline area of Mystic and Stonington...
February 25, 2020
Marmot Wins Multiple Media Awards For Fall 2020 Lineup
Rohnert Park, Calif. – February 25, 2020 – Marmot’s innovative new WarmCubeTM insulation technology continues to garner hits and awards, this time from the Fall 2020 collection. WarmCube combines the warmth of down or synthetic insulation with a unique baffling system designed to trap air and hug the body for...
February 25, 2020
Bigger, faster, more – TerraTrike teams up with Bosch to offer e-trike Boost Kit for nation’s leading trike models
GRAND RAPIDS, Mich. — TerraTrike, the nation’s leading designer of recumbent trikes, is pleased to announce its partnership with Bosch and release of the Boost Kit, a non-integral power assist kit compatible with most TerraTrike models and available to consumers now. The Boost Kit’s Bosch motor provides gentle acceleration up to 20...
February 25, 2020
Hillsound Equipment’s Award-Winning BTR Stool Available for Purchase
Vancouver, BC (February 25, 2020) - Hillsound Equipment, the leading producer of winter traction equipment and gaiters for outdoor enthusiasts, is excited to introduce their award-winning BTR stool to the market. The BTR stool, which stands for “Better Than a Rock '' is available for purchase in select retailers and will...
February 25, 2020
CamelBak® Bolsters 2020 Running Team Roster with Three New Additions
PETALUMA, Calif. (Feb. 25, 2020)– CamelBak®,the global leader in award-winning personal hydration products, today announces the expansion of its running team athlete roster for 2020. Focused on road, track and trail running athletes, the strongly positioned team is set to compete in top races domestically and globally including world-class competitions in the...
February 25, 2020
Wattbike announce World Time Trial Champion, Chloé Dygert as ambassador
A world leader in indoor cycling performance, Wattbike is the go-to training tool for serious amateur and elite athletes around the world, offering unrivalled technology and connectivity; combining cutting edge innovations with precise data and analysis. Real Ride Feel technology makes it the closest experience a rider will get to...