OOFOS Names Footwear Industry Veteran Erin Flynn Head of Sales

July 23, 2024

Braintree, MA /ENDURANCE SPORTSWIRE/ – OOFOS, the global leader in Active Recovery has hired Erin Flynn as the new head of sales for OOFOS. Erin is a 20-year veteran of the athletic footwear industry and has an impressive track record of driving strategy, growth and innovation for top brands and retailers.

Erin brings broad experience to her new role, having held senior level sales positions with several global athletic brands as well as leading strategy for some key industry growth opportunities. She rose quickly through national account management positions at adidas and Fila and later moved into sales leadership at Saucony. Erin has achieved record-setting growth outcomes as both a leader of a sales force and a key account sales manager, helping to launch several industry-defining product stories.

More recently, Erin spent the past several years working with many running and outdoor brands, specialty retailers and industry organizations, including the Running Industry Diversity Coalition, several of the World Marathon Majors and many other premier global events on key areas of growth and culture. Erin’s primary areas of focus included increasing and diversifying the industry’s global consumer base, creating inclusive organizations, leveraging emerging technology to expand consumer relevance and boost ROI, and identifying new go-to-market strategies in the wholesale, retail and e-commerce space. Her range of experience will allow Erin to bring a unique perspective to our business and culture.

In addition to Erin’s numerous career accomplishments, she was a Division I track and field athlete at Georgetown University, a recent Professor at Bentley University in Boston and routinely is a featured speaker at key annual industry events such as The Running Event and The RIA Summit. Her work with the Running Industry Diversity Coalition has been published in publications like Footwear News, Running Insight, Outside Magazine, POPSUGAR, Native News Online, and many others. She lives in Greater Boston with her husband and 10-year-old son.

“OOFOS embodies what it means to be a leader. By pioneering a category that’s disrupting the footwear industry, setting the standard for product innovation to fuel active recovery for athletes and the broader population, and living a brand ethos that positively impacts millions of lives through initiatives such as Project Pink and the Pan Mass Challenge, OOFOS demonstrates every day that profits and purpose truly can co-exist,” says Erin.

“We are excited to bring someone of Erin’s experience, character, and history of success in to lead the OOFOS sales organization,” says Dave Mischler, Chief Operating Officer for OOFOS. “Under Erin’s leadership, I have complete confidence the OOFOS brand’s premium presence and growth will accelerate with both our current and future retail partners. We look forward to having her join our strong sales team already in place.”

About OOFOS

OOFOS is the global leader in recovery footwear, founded by a team of industry veterans looking to help runners and fitness enthusiasts recover better from their workouts. Made with revolutionary OOfoam™ technology, OOFOS are designed to absorb 37% more impact than traditional footwear. They reduce stress on joints to keep anyone, of any activity level, feeling their best. From professional athletes to casual walkers, OOFOS footwear will make your hard-working feet and body feel better – all you have to do is feel the OO. For more information, go to www.oofos.com.

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