Nuun Named Official Sustainability Partner of 2020 Industry Conference presented by Race Roster

January 3, 2020

Event attendees can look forward to sustainable promotions and best practices presented in Las Vegas by leading eco-conscious hydration provider from Feb. 9-11 at Caesars Palace

Nuun, the maker of clean and healthy functional hydration options for athletes and everyone, has been named the Official Sustainability Partner of the 2020 Running USA Industry Conference presented by Race Roster, set for Feb. 9-11 in Las Vegas, Nevada.

Unique activations are in store for attendees at the 2020 conference, considered the don’t-miss event for those who work in the running industry across the globe.

“Nuun is a return partner of our event and we appreciate the creativity with which they approach each new relationship,” said Christine Bowen, vice president of programming, partnerships and operations for Running USA. “As running events everywhere look to become more sustainable, we can all learn a lot from the great ideas the Nuun team has to share with us.”

Activations will include:

• Attendees of the event will receive event branded MiiR bottles (pictured) for their hydration needs during and after the event. MiiR is the perfect everyday bottle, built for people on the go.
• A friendly competition to document sustainable behaviors via the conference app during the event. More details to come in the attendee event newsletter!
• Additional sustainability education efforts to be presented at the event.

“Partnering with the race director community to help reduce their environmental impact is very important to Nuun as we collectively develop better sustainability solutions for events,” added Kevin Rutherford, Nuun President and CEO. “We are thankful for this opportunity with Running USA to support this critical conversation with the event stakeholders at the Industry Conference.”

Not registered for the Industry Conference yet? Time’s running out – get your name on the attendee list by signing up here.

About Nuun Hydration

Nuun, based in Seattle, WA, makes a healthier sports drink that comes in tablet and powder formats so it is convenient to carry and add to water, and is better for the environment than ready to drink options. Nuun uses clean ingredients and works with leading sports nutritionists to deliver delicious, healthy hydration for exercise and for daily health. Founded in 2004, Nuun was the first sports drink brand to separate electrolyte replacement from carbohydrates, recognizing the hydration and fueling needs for athletes are different. Nuun Sport, previously named Electrolytes, remains the #1 selling sport drink product in run, bike, outdoor specialty, and outdoor chain stores. Nuun’s mission is hydration that inspires more movement, and Nuun’s culture and mission have been recognized by Outside Magazine, who named Nuun to its’ 2017 and 2018 ‘Best Places to Work’ lists.  To learn more, visit www.nuunlife.com or follow them on social media.

About the Industry Conference

Since its origins as a small gathering of Running USA’s founders in Southern California in 2004, the Running USA Industry Conference presented by Race Roster has grown to becoming the best-attended, most esteemed gathering of running industry professionals from around the USA and the world. Now moving locations each year, the conference has been held in Los Angeles, San Diego, Savannah, Houston, San Antonio, Orlando, New Orleans, Puerto Rico and now Las Vegas, Nevada.  Register here.

About Running USA

Running USA is a tax-exempt, not-for-profit organization devoted to improving the status and experience of distance running and racing in the United States through collective marketing and promotions, information and communications within the industry and to the national media, services to events and industry members, and the development of American world class stars. It seeks the advancement of the sport and the provision of value to each of its members’ events and businesses. For more information, visit RunningUSA.org