All Posts by Van Holmes.
Cyclists Gear Up for 24th California Coast Classic Sponsored by Amgen, Raising Awareness and Funds for Arthritis on 8-Day Bike Tour From San Francisco to Los Angeles
SAN FRANCISCO – September 19, 2024 /ENDURANCE SPORTSWIRE/ – They come for the experience; they return for the cause. That’s a common thread among cyclists who ride in the Arthritis Foundation’s eight-day, 525-mile California Coast…
Arthritis Foundation Launches Carolina Hills Classic Bike Tour, Coming June 2025
ASHEVILLE, N.C. – June 25, 2024 /ENDURANCE SPORTSWIRE/ – The Arthritis Foundation is announcing the Carolina Hills Classic, an all-new national destination cycling experience from Asheville, North Carolina, to Greenville, South Carolina, scheduled June 12-15,…
California Coast Classic Raises Total Fundraising Goal for 2024 after Banner Year
LOS ANGELES – January 16, 2024 /ENDURANCE SPORTSWIRE/ – The California Coast Classic, known as “The Ride of a Lifetime” for its fully supported format and epic route from San Francisco to Los Angeles along the…
Annual Cycling Event in California Raises Over $1 Million to Fight Arthritis, Impacting Nearly 60 Million Adults and Hundreds of Thousands of Children in the U.S.
LOS ANGELES – September 27, 2023/ENDURANCE SPORTSWIRE/ – The 23rd annual California Coast Classic Bike Tour presented by Amgen, kicks off this coming Saturday in San Francisco en route to Los Angeles. Two hundred cyclists will…
Yamaha Bicycles Launches All-New E-commerce Platform
CYPRESS, Calif. – August 17, 2023 /ENDURANCE SPORTSWIRE/ – Yamaha Bicycles, celebrating its 30th anniversary as a pioneering leader in e-bikes, is announcing the launch of an all-new e-commerce platform in partnership with their large…
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Arthritis Foundation’s National Fundraiser, the California Coast Classic, presented by Amgen, has Contributed $22 Million Towards Research and Programs
LOS ANGELES – May 23, 2023 /ENDURANCE SPORTSWIRE/ – As America recognizes Arthritis Awareness Month this May, the Arthritis Foundation commemorates 75 years of championing the fight to conquer arthritis, the nation’s #1 cause of…
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Yamaha Bicycles Announces 30th Anniversary Special Edition YDX-MORO 07
CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ – In celebration of launching the world’s first power assist electric bicycle in 1993, Yamaha Power Assist Bicycles has announced the 30th Anniversary Special Edition YDX-MORO 07. Planted in performance with…
Record Number of First-Time Riders Register for California Coast Classic Bike Tour, presented by Amgen
LOS ANGELES – May 11, 2023/ENDURANCE SPORTSWIRE/ – Three years after the bike boom that reintroduced millions of Americans to their bicycles, organizers of the 2023 California Coast Classic Bike Tour, presented by Amgen, note that a…
Amgen Continues Longstanding Support of Arthritis Foundation’s Annual Flagship Fundraiser
LOS ANGELES – March 7, 2023 /ENDURANCE SPORTSWIRE/ – The California Coast Classic, known to cyclists for decades as “The Ride of a Lifetime” because of its epic route down the California Coast and its fully…
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Yamaha Bicycles Adds Northwest Regional Field Sales and Marketing Rep
CYPRESS, Calif. /ENDURANCE SPORTSWIRE/ – Yamaha Bicycles continues its field sales and marketing team growth, most recently adding Nate Espinosa as the new representative for the northwest region of the United States. Espinosa, who has…
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Yamaha Bicycles Announces Two All-New YDX-MORO e-MTB Models
CYPRESS, Calif. – September 29, 2022 /ENDURANCE SPORTSWIRE/ – Yamaha Bicycles is expanding its full suspension e-Mountain Bike lineup with two all-new YDX-MORO models boasting the flagship PW-X3 center-mounted drive unit, patented Dual Twin™ frame,…
Arthritis Foundation President and CEO Steven Taylor Rides Out with 22nd Annual California Coast Classic Presented by Amgen
SAN FRANCISCO – September 12, 2022 /ENDURANCE SPORTSWIRE/ – Arthritis Foundation President and Chief Executive Officer Steven Taylor joined riders of The California Coast Classic + Arthritis Challenge Experience presented by Amgen as it rolled…
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Juvenile Arthritis Awareness Month Inspires Cyclists Training for “Ride of a Lifetime”
LOS ANGELES – July 20, 2022/ENDURANCE SPORTSWIRE/ – July is Juvenile Arthritis Awareness Month, and it is stoking the fire of cyclists preparing to take on a 525-mile ride in September. Juvenile idiopathic arthritis and other pediatric…
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Yamaha Bicycles Increases its Support of Ride Santa Barbara 100 and the Santa Barbara Cycling Community
CYPRESS, Calif. – May 26, 2022/ENDURANCE SPORTSWIRE/ – Yamaha Bicycles today announced its expanded support of Ride Santa Barbara 100, the premier century bike ride on California’s Central Coast. The pioneering e-Bike brand has signed on as…
Arthritis Foundation Adds Arthritis Challenge Experience to the 2022 California Coast Classic Bicycle Tour, Presented by Amgen
LOS ANGELES – April 28, 2022/ENDURANCE SPORTSWIRE/ – Organizers of the 2022 California Coast Classic Bicycle Tour + Arthritis Challenge Experience presented by Amgen, today announced that 70 spaces remain for its 8-day, 525-mile, in-person tour…
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SPEC PR Joins 2022 California Coast Classic Bicycle Tour + Arthritis Challenge Experience, Presented by Amgen
LOS ANGELES – April 22, 2022 /ENDURANCE SPORTSWIRE/ – The Arthritis Foundation has signed SPEC PR, a public relations agency specializing in outdoor recreation and cycling, to spearhead public relations for its leading annual fundraiser,…
Ride Santa Barbara 100 Kicks Off Registration with 72-Hour Special Pricing and Announces 2022 Charity Partner
SANTA BARBARA, Calif. /ENDURANCE SPORTSWIRE/ – Ride Santa Barbara 100 (RideSB100), the premier cycling event on California’s Central Coast, today opened registration and announced plans to partner with the newly merged SB BIKE + COAST…
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Yamaha Bicycles Introduces Two New e-Bikes for the U.S. Market
Cypress, Calif. – March 3, 2022 //ENDURANCE SPORTSWIRE/ – Yamaha Motor Corp., USA, the pioneering brand in electric bicycles, is introducing two all-new, class 3, power assist bicycles: the Wabash RT and the CrossCore RC,…
ALL KIDS BIKE® Taps SPEC PR for Marketing Communications Support in 2022
February 15, 2022 – Rapid City, S.D. /ENDURANCE SPORTSWIRE/ – ALL KIDS BIKE® a nationwide movement of the Strider Education Foundation, and SPEC PR, a public relations agency specializing in outdoor recreation, have teamed up…
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Yamaha Bicycles and All Kids Bike Activate Program at Harding University Partnership School
CYPRESS, Calif. – December 7, 2021 /ENDURANCE SPORTSWIRE/ – Yamaha Bicycles, which recently donated $5,000 to fund the first All Kids Bike kindergarten PE program in Santa Barbara, helped students, teachers, and administrators welcome a fleet…
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Yamaha Bicycles Funds Santa Barbara’s First All Kids Bike Program
CYPRESS, Calif. – Nov. 15, 2021 /ENDURANCE SPORTSWIRE/ – Last month, Yamaha Bicycles sponsored Ride Santa Barbara 100, the premier century bike ride on California’s Central Coast. Through its sponsorship of the event’s Electric Bike…
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Ride Santa Barbara 100 Announces Limited 2022 Presale after Sold Out Event 10th Anniversary Event Last Weekend
SANTA BARBARA, Calif. – Oct. 26, 2021 /ENDURANCE SPORTSWIRE/ – Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, has launched pre-registration for 2022 at a limited $99 entry fee…
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Ride Santa Barbara 100 Celebrates 10th Anniversary This Weekend
SANTA BARBARA, Calif. – Oct. 18, 2021 /ENDURANCE SPORTSWIRE/ – After a pandemic-forced hiatus in 2020, Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, returns to Leadbetter Beach this…
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Arthritis Foundation’s California Coast Classic Bicycle Tour Presented by Amgen is Back for 2021
SAN FRANCISCO – September 21, 2021 /ENDURANCE SPORTSWIRE/ — The Arthritis Foundation’s California Coast Classic (CCC) Bike Tour presented by Amgen left San Francisco on Saturday morning for its annual 525-mile eight-day bicycle tour to…
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Yamaha Bicycles Presents e-Bike Class at Ride Santa Barbara 100
SANTA BARBARA, Calif. – September, 2021 – Ride Santa Barbara 100 (RideSB100), the premier cycling event on the American Riviera, is announcing its 2021 e-Bike class presented by Yamaha Bicycles. As part of the Yamaha…
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Ride Santa Barbara 100 Partners with Squadra, Reveals 2021 Kit Design
SANTA BARBARA, Calif. – July 21, 2021 –Ride Santa Barbara 100 (RideSB100), the premier cycling event set on California’s Central Coast, has teamed up with Squadra to produce the official kit of the 10th anniversary ride…
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World Bicycle Relief Raises USD $1 Million for Women and Girls at Conclusion of Mid-Year Fundraising Campaign
Chicago – July 6, 2021– World Bicycle Relief, the global nonprofit that mobilizes people through the Power of Bicycles®, today announced the successful conclusion of its mid-yearfundraising campaign, “Women on Wheels.” Capped by the second…
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World Bicycle Relief Announces Second Annual Pedal to Empower Ride
Indianapolis – June 2, 2021 – World Bicycle Relief’s signature ride, Pedal to Empower, returns for a second year this Saturday, June 5 2021. The event aligns with World Bicycle Day on June 3 to…
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