All Posts by Spartan Race.
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DRYWORLD Teams Up with Spartan Race to Revolutionize Performance Apparel in Adventure Racing
Santa Barbara Sept 26, 2024/ENDURANCE SPORTSWIRE/ – DRYWORLD, a leading performance athletic brand, is excited to announce a ground-breaking partnership with Spartan Race, the global leader in extreme participation sports. The strategic alliance sees DRYWORLD become…
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Tough Mudder London South Has Record Participants
/ENDURANCE SPORTSWIRE/ – The ultimate test of grit, mud, and teamwork unfolded at Holmbush Estate on 21-22nd September, as over 15,000 participants gathered for the largest Tough Mudder event of the season. Tough Mudder London…
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Redwood Outdoors Named the Official Sauna and Cold Plunge of Spartan Seattle and Spartan Los Angeles
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ – In an exciting development for endurance athletes, Spartan Race, the global leader in obstacle course racing, is thrilled to announce Redwood Outdoors as the Official Sauna and Cold Plunge Partner for…
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Electrolit Named Official Hydration Partner of Spartan Race Canada for 2024 Season
[Toronto, Ontario] /ENDURANCE SPORTSWIRE/ – Electrolit®, Canada’s newest premium hydration beverage, is thrilled to announce its partnership with Spartan Race Canada as the Official Hydration Partner for the 2024 season. This strategic collaboration brings together…
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World’s Toughest Mudder 2025 Is Coming to the UK
29th July, 2024 /ENDURANCE SPORTSWIRE/ – For the first time ever, World’s Toughest Mudder, will be descending on European shores, as the pinnacle of obstacle course events debuts in the UK. Coming from its usual location…
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DEKA Announces Partnership with PRIME Energy and Alani Nu as the U.S. Exclusive Energy Drink
BOSTON, MASS./ENDURANCE SPORTSWIRE/ – DEKA, the leading fitness event series revolutionizing the way athletes train and compete, is thrilled to announce a new partnership with PRIME Energy and Alani Nu, a premier provider of great tasting…
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Embrace The Challenge: Spartan Week HIITS F45 Studios Worldwide Beginning July 15
Global, July 8, 2024/ENDURANCE SPORTSWIRE/ – Are you up for the challenge? F45 Training Holdings Inc., in partnership with Spartan, has announced the launch of Spartan Week and invites Spartan and DEKA racers looking to…
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HeroAid Named Official Sports Drink Partner And Finish Line Beverage Of Spartan Race For The 2024 Season
[Boston, MA 06/27/2024] /ENDURANCE SPORTSWIRE/ – HeroAid, one of the leading premium hydration beverages, is thrilled to announce its partnership with Spartan Race as the Official Sports Drink and Finish Line Beverage Partner for the…
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AAA – Auto Club Group becomes an Official Partner of Tough Mudder US
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that AAA – The Auto Club Group (ACG) will become an official partner of Tough Mudder. This collaboration marks a significant milestone for…
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Icy Hot Named the Official Topical Pain Relief Partner of Tough Mudder U.S. & Canada
BOSTON, MASS. (5/21/24) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global extreme fitness brand, announces that Icy Hot will become the Official Topical Pain Relief of Tough Mudder. As an official partner, Icy Hot, part of…
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DEKA FIT Announces Partnership with GET RX’D to Introduce Xebex Sleds for Zone 9
BOSTON, MASS. (4/11/2023) /ENDURANCE SPORTSWIRE/ – DEKA FIT, the leading fitness event series revolutionizing the way athletes train and compete, is thrilled to announce a new partnership with GET RX’D, a premier provider of high-quality…
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Spartan Unveil Global Partnership with Optimum Nutrition
March 2024/ENDURANCE SPORTSWIRE/ – Two industry leaders collide for a major partnership that will be recognised worldwide as Spartan, the world’s leading obstacle course race comes together with Optimum Nutrition, the world’s #1 sports nutrition…
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Tonal Partners with Spartan Race US to strengthen more than 50,000 Participants
San Francisco/ENDURANCE SPORTSWIRE/ – Tonal, the smartest strength training system and first personalized approach to strength training, today announced its large-scale partnership with Spartan Race to strengthen over 50,0000 US Spartan Race participants, one challenging rep and…
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GROSCHE to be the Official Drinkware of Spartan U.S. and Canada
BOSTON, MASS. (November 16, 2023) — Spartan, the world’s leading endurance sports and extreme wellness brand, announced that GROSCHE is an official sponsor, and designated GROSCHE water bottles will be the official drinkware of Spartan…
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GOVX Becomes an Official Partner of Tough Mudder and Spartan Races
San Diego, CA/ENDURANCE SPORTSWIRE/ – GOVX, the online shopping platform exclusively for current and former U.S. military service members, first responders, emergency medical professionals, and other government personnel, is honored to announce an official partnership to sponsor…
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Tough Mudder to Host World’s Toughest Mudder in Granbury, Texas
BOSTON, Mass. (Nov, 2023) – Tough Mudder (www.ToughMudder.com), which is owned by Spartan Race (www.Spartan.com), the world’s largest obstacle racing organization,today announced that its premier event – World’s Toughest Mudder – will be heading to…
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Tough Mudder Announces Changes to Race Formats for 2024 and Beyond
BOSTON, MA/ENDURANCE SPORTSWIRE/ – Tough Mudder (www.ToughMudder.com), which is owned by Spartan Race (www.Spartan.com), today announced multiple changes to its long-standing race formats for the upcoming 2024 season. Most notably, the obstacle race brand is eliminating separate…
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Spartan Race Announces Acquisition of OCRWC
Boston, 9/20/2023 /ENDURANCE SPORTSWIRE/ – Spartan Race (www.Spartan.com), the world’s foremost obstacle course racing (OCR) organization, announced today the acquisition of the Obstacle Course Racing World Championships (OCRWC) (www.OCRWorldChampionships.com). The strategic move comes just ahead of the…
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U.S. Air Force Special Warfare to Partner With Spartan
BOSTON, MASS. (08/22/2023)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that the U.S. Air Force Special Warfare will return as an Official Partner of select races in August 2023…
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Lumaflex is Ready to “Lumanate” DEKA FIT Events with Red Light Therapy in New Partnership with Spartan Brand
MINNEAPOLIS, Minn. / August 17, 2023 /ENDURANCE SPORTSWIRE/ – Lumaflex, a healthtech startup that has developed the world’s first FDA-cleared portable, flexible, waterproof red light therapy device, has announced a new partnership with DEKA FIT by…
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F45 Training Partners with Spartan Race to Become the Official 45-Minute Workout to Train like Obstacle Race Champions
AUSTIN, TX. – June 21, 2023 /ENDURANCE SPORTSWIRE/ – F45 Training Holdings Inc (“F45 Training” or “F45”), the global high-intensity interval training brand, and Spartan Race, the world’s largest endurance racing brand that also owns Tough Mudder, DEKA and…
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Lionel University and Spartan Race Join Forces to Revolutionize Exercise Science Education
[Carpinteria, CA, 6/1/2023] /ENDURANCE SPORTSWIRE/ – Lionel University, a leading fully accredited online university with a concentration in Exercise Science, proudly announces its strategic partnership with Spartan Race, the global leader in obstacle course racing.…
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Nulo & Spartan Team Up to Promote Proper Nutrition for Pets Across the U.S.
Boston, MA and Austin, TX, May 11, 2023 /ENDURANCE SPORTSWIRE/ – Nulo, the innovative pet nutrition brand that believes that inside our best friend lives an incredible canine or feline athlete, today announced their partnership with…
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Lazarus Naturals to Partner with Spartan
BOSTON, MASS. (4/25/23) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced Lazarus Naturals will be the Official Topical and Ingestible CBD for the 2023 race season. “We are excited to…
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Dr. Squatch to be Official Soap Partner With Spartan
BOSTON, MASS. (4/12/23) /EMDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced Dr. Squatch will be the Official Soap and Body Wash Partner for select races in the 2023 race…
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Hotel Engine to be an Official Partner with Spartan
BOSTON, MASS. (4/5/23) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced Hotel Engine will be the Official Lodging Partner of Spartan Race U.S for the 2023 race season. “We are…
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Spartan Races Announces Multi-Year Partnership with IntelAgree
Boston, MA (March 28, 2023) /ENDURANCE SPORTSWIRE/ – Spartan is excited to announce it has partnered with cutting-edge contract lifecycle management software provider, IntelAgree. Spartan executives from corporate headquarters to executives and business managers around the…
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U.S. Air Force Special Warfare to Partner with Spartan
BOSTON, MASS. (02/23/2023)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that the U.S. Air Force Special Warfare will be an Official Partner of select races in 2023. “At Spartan,…
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MudGear to be the Official Performance and Lifestyle Sock of Spartan and Tough Mudder U.S., Canada, and the U.K.
BOSTON, MASS. (January 31, 2023) /ENDURANCE SPORTSWIRE/ – Spartan and Tough Mudder, the world’s leading endurance sports and extreme wellness brands, announced that MudGear will become an official sponsor, to offer their top-of-the-line performance socks to…
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Spartan Announces Primary Ticketing Partnership with TicketSmarter
OVERLAND PARK, Kan. (Thursday, Oct. 13, 2022) /ENDURANCE SPORTSWIRE/ – Spartan announced an agreement today that makes TicketSmarter the official ticketing network partner of Spartan. Spartan is the world’s premier obstacle course race series with…
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Samsung to be the Official Smartwatch of Spartan US and Tough Mudder US
BOSTON, MASS. (10/11/22) /ENDURANCE SPORTSWIRE/ – Leading endurance sports and extreme wellness brands Spartan and Tough Mudder have announced that Samsung will be the official smartwatch of both US entities for the remainder of the…
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Lucra Sports to be Official Partner of Spartan
BOSTON, MASS. (9/22/22)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, has announced that Lucra Sports will be the official partner of Spartan for the remainder of the 2022 U.S. Season. “As…
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GoFundraise to be the Official Fundraising Platform of Spartan
BOSTON, MASS. (July 12, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced GoFundraise will be the Official Fundraising Platform for Spartan Race. The American Red Cross and the…
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Amazfit to be an Official Partner of Spartan Race
BOSTON, MASS. (July 8, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, has announced that world-leading smart wearable brand Amazfit will return for a second year as an Official Partner of…
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United States Marine Corps to Partner With Spartan
BOSTON, MASS. (June 28th, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that the United States Marine Corps will be an Official Partner for the 2022 race season. “At this…
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Sportneer and Tribit Named Official Partner of Spartan U.S.
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that global sister brands Sportneer and Tribit will be the Official Partner of Spartan Race U.S. and the Official Partner…
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Tough Mudder to Host First-Ever 24-Hour OCR World Championships
BOSTON, Mass. (June 10, 2022)/ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced that World’s Toughest Mudder (WTM) has been sanctioned as the 24-Hour OCR (Obstacle Course Racing) World Championships. The…
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TopShelf Prints to be the Official Canvas Art, Poster and Photo Prints Provider of Spartan
BOSTON, MASS. (June 8, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced TopShelf Prints will be the Official Canvas Art, Poster and Photo Prints Provider of Spartan for…
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Evan Perperis Completes First-Ever OCR Everest Challenge on Tough Mudder Course
BOSTON, Mass. (June 6, 2022)/ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced that Obstacle Course Racing (OCR) endurance athlete Evan Perperis has become the first person to complete the Everest…
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Tough Mudder Announces 2022 Partnerships with Leading Global Brands
BOSTON, Mass. (May 17, 2022)/ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced its season launch roster of 2022 partnerships with leading global brands including Bob’s Red Mill, Craft, Every Man…
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GURU Organic Energy Named the Official Energy Drink of Spartan Canada
BOSTON, MASS. May 10, 2022/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that GURU Organic Energy, the organic, plant-based energy drink, will be the Official Energy Drink of Spartan…
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Tough Mudder Announces ‘Human Right to Adventure’ Initiative
BOSTON, Mass. (May 5, 2022)/ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced a new initiative advocating for adventure as a human right. From accessibility to sustainability and beyond, Tough…
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Heroic Social Training Platform Partners with Spartan
BOSTON, MASS. (May 3, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that Heroic will be the Official and Exclusive Wellness App of Spartan Race U.S. through May…
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Spartan to Hold 2022 World Championship in Abu Dhabi
BOSTON, MASS. (April 21, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that the 2022 Spartan World Championship will return to Abu Dhabi, United Arab Emirates, where the…
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Trifecta Named Official Meal Delivery Service of Spartan U.S.
BOSTON, MASS. (April 19, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, today announced a three-year partnership with Trifecta to be the Official Meal Delivery Service of Spartan U.S.…
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Spartan Bringing 2022 Kids World Championship to Central Florida
SEABRING, Fla. (April 4, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that it will hold its Kids World Championship in the greater Sebring, Florida area on December…
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Wild Health Named the Official and Exclusive Healthcare Provider of Spartan Race U.S.
BOSTON, MASS. (March 29, 2022)/ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced Wild Health will be the official and exclusive healthcare provider of Spartan Race U.S. through March 2023.…
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Spartan Athletes Return to Ancient Greek Roots
BOSTON, Mass. (March 21, 2022)/ENDURANCE SPORTSWIRE/ – Among the mountains and ancient olive groves, athletes from around the world will return to the spiritual home of Spartan, the world’s leading endurance sports and extreme wellness…
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Tough Mudder and Contiki Team Up to Offer Sweepstakes Giveaway for an Adventure-Filled Weekend
BOSTON, Mass. (March 15, 2022)/ENDURANCE SPORTSWIRE/ – Contiki, the social travel operator, has teamed up with Tough Mudder, the global leader in obstacle course adventures, to host a sweepstakes giveaway for an adventure-filled weekend. Running today…
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Spartan Announces 24-Hour Ultra World Championship Coming to North Lake Tahoe
NORTH LAKE TAHOE, Calif. (March 14, 2022) /ENDURANCE SPORTSWIRE/ – Spartan athletes have become familiar with North Lake Tahoe, but this time everything will be fresh, and ridiculously challenging, as Spartan, the world’s leading endurance sports and…
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Spartan Announces Return to Texas with Dallas Spartan Ultra 50K, Beast 21K and Sprint 5K
GRANBURY, Texas (March 4, 2022) /ENDURANCE SPORTSWIRE/ – Time to get out of your comfort zone. Spartan, the world’s leading endurance sports and extreme wellness brand, will be bringing its epic Dallas Spartan Ultra 50K, Beast…
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Spartan Games 2.0 Premieres March 24; Hardest Extreme Fitness Competition on Reality TV Heads to Big Bear Lake
BOSTON, Mass. (March 3, 2022) /ENDURANCE SPORTSWIRE/ – A grueling schedule. Tactical challenges. The element of surprise. It all unfolds in the second season of Spartan Games — the most extreme fitness competition on reality television —…
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Mike’s® Hard Lemonade Seltzer Named the Official Hard Seltzer of Spartan US for Second Year
BOSTON, MASS. (February 21, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that Mike’s® Hard Lemonade Seltzer will return for its second year as the U.S. race company’s…
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Spartan Launches Natural Pain Relief Partnership with Gameday CBD
BOSTON, MASS. (February 16, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced that Gameday CBD will be its official CBD partner for the 2022 race season and the presenting…
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BlueTriton Brands to Debut AC+ION™ as the Official Water for Spartan 2022 and 2023 Race Seasons
BOSTON, MASS. (February 9, 2022) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, will offer athletes premium hydration at its U.S. finish lines through a new partnership with BlueTriton, making…
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Spartan to Hold North American Championship at Canada’s Big White Mountain
KELOWNA, BC (January 26, 2022) /ENDURANCE SPORTSWIRE/ – The toughest obstacle course racers in North America will be crowned at Big White Mountain this summer as Spartan, the world’s leading endurance sports and extreme wellness…
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Tough Mudder to Host New England Event at Stratton Mountain Resort
BOSTON, Mass. (Jan. 25, 2022) – Tough Mudder, the global leader in obstacle course adventures, today announced that the company will be hosting its New England event at Stratton Mountain Resort on June 4 &…
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Tough Mudder to Bring Thousands to Granbury for a Weekend of Muddy Adventure
BOSTON, Mass. (Jan. 25, 2022) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today announced that the company will be hosting an action-packed weekend in Granbury, Texas, on Oct. 29 &…
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Tough Mudder Launches 2022 Endurance Series with All-New Tough Mudder Infinity Event
BOSTON, Mass. (Jan. 24, 2022) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today launched a redesigned Endurance Series that enables athletes of all abilities to pursue extreme challenges from 20…
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Big Bear Lake to Host Global Long-Distance Hiking Event Series as HIGHLANDER Expands to U.S.
BIG BEAR LAKE, Calif. (January 20, 2022) /ENDURANCE SPORTSWIRE/ – A once sought-after destination during the California Gold Rush will now become a true gold mine for hikers who are ready to test their physical…
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Tough Mudder Launches #FckResolutions Campaign
BOSTON, Mass. (Jan. 20, 2022) /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, today unveiled a new rally cry encouraging you to #FckResolutions in 2022. At a time when most have…
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Black Rifle Coffee to be Named the Official Coffee of Spartan US Across 10 Races Starting in 2022
Boston, Mass. (January 19, 2022) /ENDURANCE SPORTSWIRE/ – Black Rifle Coffee (BRCC), a rapidly growing and mission-driven premium coffee company founded to support Veterans, active-duty military, and first responders, is prepared to caffeinate the Spartan…
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Rev Energy Gum to be Named the First Official Energy Gum for Spartan US Starting in 2022
Boston, Mass. (January 5, 2022)/ENDURANCE SPORTSWIRE/ – Starting in 2022, Rev Energy Gum launching in early 2022 is set to become the sugar free, portable, fast acting energy solution for the world’s leading endurance sport…
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Spartan Race Arrives at Kelowna’s Big White Ski Resort
KELOWNA, BC (December 14, 2021) /ENDURANCE SPORTSWIRE/ – Time to get out of your comfort zone. Spartan, the world’s leading endurance sports and extreme wellness brand, will be bringing its epic races to Kelowna, British…
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Power Couple Crowned: Ryan Atkins, Lindsay Webster Win 2021 Spartan World Championship in Abu Dhabi
ABU DHABI, United Arab Emirates (December 6, 2021)/ENDURANCE SPORTSWIRE/ – Canadian power couple Ryan Atkins and Lindsay Webster have proven themselves to be the fastest — and toughest — obstacle course racers alive, taking home the…
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Spartan Announces Partnership Roster for 2021 World Championship in Abu Dhabi
BOSTON, MA (December 2, 2021) /ENDURANCE SPORTSWIRE/ – Spartan, the world’s largest obstacle race and endurance brand, today announced its partnership roster for the 2021 World Championship in Liwa Desert, Abu Dhabi. For the first…
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World’s Toughest Mudder Record Shattered in Laughlin, Nev.
BOSTON, Mass. /ENDURANCE SPORTSWIRE/ – Tough Mudder, the global leader in obstacle course adventures, announced the results of its World’s Toughest Mudder event in Laughlin Nev., including a new World’s Toughest Mudder record of 115…
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Spartan Bringing 2022 Kids World Championship to the Bahamas
BOSTON, Mass. /ENDURANCE SPORTSWIRE/ – Spartan, the world’s leading endurance sports and extreme wellness brand, announced today that it will hold its Kids World Championship at the world’s most remarkable resort destination, Atlantis Paradise Island in…
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Titan Fitness Named Official Partner of Spartan North America
MEMPHIS, Tenn., Oct. 9, 2021 /ENDURANCE SPORTSWIRE/ – Titan Fitness, the fastest-growing brand in the fitness equipment and home gym space, and Spartan, the world’s leading endurance sports and wellness brand, have announced a multi-year…
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Spartan Race Becomes Official Sponsor of Sports Business Networks
BOSTON, MA (October 13, 2021) — Joe De Sena, the CEO of Spartan Races, has announced that Spartan will become the official sponsor of Sports Business Networks (SBN). SBN seeks to be the first true…
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Canadians Ryan Atkins and Emma Cook-Clarke Win Spartan’s North American Championship in North Lake Tahoe, CA
NORTH LAKE TAHOE, CA (September 28, 2021) – Spartan®, the world’s leading endurance sports and wellness brand, returned to the rugged mountains of Palisades Tahoe (formerly Squaw Valley) in North Lake Tahoe, CA — host of…
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Tough Mudder Launches 2022 Global Calendar and New Distances
BOSTON, Mass. (Sept. 21, 2022) /ENDURANCE SPORTSWIRE/ — Tough Mudder, the global leader in obstacle course adventures, announced the launch of its 2022 season calendar, including new distances and more obstacles than ever before. The…
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Decathlon of Functional Fitness, DEKA, Partners with Leading Wearable Tech solution Myzone
BOSTON, Mass. (September 1, 2021) – DEKAFIT, the decathlon of functional fitness for all levels which was recently launched by endurance sports leader Spartan, has signed a multi-year agreement with Myzone, designating the leading wearable…
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World’s leading endurance sports brand Spartan invests in global long-distance hiking series HIGHLANDER
BOSTON, Mass. and ZAGREB, CROATIA (August 23, 2021) – The world’s leading endurance sports and extreme wellness brand, Spartan®, has invested in long-distance hiking event series HIGHLANDER, forming a strategic partnership. The partnership aims to…
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The Swedish fjörds are ready to host the fifth stop of the Spartan Trail World Championship in Fjällmaraton.
ÅRE, SWEDEN – One of the only big trail events celebrated in 2020, Fjällmaraton, is back as the fifth stop of the inaugural season of the Spartan Trail World Championship. The heart of the fjörds…
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Iconic La Ruta Mountain Bike Race Expands Beyond Costa Rica to Europe
TENERIFE, SPAIN (August 6, 2021) – Heading into its 28th season, organizers of the historic La Ruta® mountain bike stage race have announced the event’s expansion into Europe, marking the first new region in its…
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Tough Mudder Makes Triumphant Return to Live Events in the UK After Last-Minute Event Cancellation in Scotland
LONDON, UK (July 17, 2021) – Tough Mudder™, part of Spartan®, the world’s leading endurance sports and extreme wellness brand, officially kicked off its 2021 UK season, hosting its world-famous class of teamwork-based obstacle course…
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Lavaredo Ultra Trail hosts the third stop of the Spartan Trail World Championship in the heart of the Dolomites.
CORTINA D’AMPEZZO, ITALY (June 24, 2021)– In a busy weekend for the trail running world, the eyes of the community will be set at the gorgeous mountain village of Cortina D’Ampezzo in the heart of…
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Fabletics Named Official Active Lifestyle Partner of Tough Mudder
EL SEGUNDO, Calif. (June 21, 2021) – Fabletics announced it has been named the official active lifestyle partner of Tough Mudder. As part of the strategic partnership through 2022, Fabletics will offer its premium quality activewear…
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Tough Mudder and Infinite Hero Foundation Partner to Fundraise for US Veterans
BOSTON, Mass. – Tough Mudder, the global experiential fitness entertainment brand, is partnering with the Infinite Hero Foundation to stop the cycle of US veteran suicide. The Infinite Hero Foundation advocates for our veterans’ needs…
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One Time Rivals, Spartan and Tough Mudder Host Joint Obstacle Course Race Weekend in Central Florida
BOSTON, Mass. (June 15, 2021) – For the first time since Spartan’s acquisition of Tough Mudder, the brands will come together in a singular weekend to create the biggest celebration in the history of Obstacle Course…
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Tough Mudder Partners with KOOSH for a Unique and Muddy Kids Experience
BOSTON, Mass. (June 10, 2021) – Tough Mudder, the global experiential fitness entertainment brand announces that the Original KOOSH, the iconic Hasbro brand licensed to Playmonster will become the presenting sponsor of Tough Mudder Kids.…
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CRAFT Sportswear Expands Endurance Sports Footprint, Partnering with Spartan Trail and Tough Mudder
BOSTON, Mass. (June 8, 2021) – Swedish-based CRAFT Sportswear has expanded its relationship with endurance sports leader Spartan by adding its designation of official “performance apparel and footwear” partner of the brand’s Obstacle Course Racing…
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Endurance Sports Leader Spartan Develops Technical, High-Performance Trail Running Shoe with Craft Sportswear
BOSTON, Mass. – Following the release of its highly-anticipated, best-in-class obstacle course racing shoe, the Spartan RD Pro by Craft, the world’s leader in endurance sports and extreme wellness went back to the lab with…
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Tough Mudder Is Back, with New and Returning Partners for 2021 Global Event Season
BOSTON, Mass. – Tough Mudder, the global experiential fitness entertainment brand announces a diverse roster of partners in advance of their 2021 season kick-off this weekend in Atlanta. The partnerships unite world renowned brands with…
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Fayetteville, Arkansas to host the 2021 Spartan Trail US Championship
BOSTON (April 20, 2021)– The picturesque town of Fayetteville, Arkansas will host the 2021 Spartan Trail US Championship, the foundation of the long-term vision Spartan has for its trail business. Four distances in total, with…
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Patagonia Run sets standards for a safe return to racing in Argentina, as part of the Spartan Trail World Championship.
SAN MARTÍN DE LOS ANDES, ARGENTINA (April 12, 2021)– A huge weekend for Argentina’s trail running scene was lived in the stunning mountain village of San Martín de los Andes, in Argentina’s Northern Patagonia. Following…
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Athletic Brewing Expands Partnership with Spartan into Canada and the UK
BOSTON, Mass. – Leading nonalcoholic craft brewer, Athletic Brewing, has renewed its partnership with Spartan®, maintaining its designation as the “Official Nonalcoholic Beverage” of the world’s leading endurance sports and wellness brand. The multi-year renewal…
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Rugged Military-Grade Smartwatch is the Ultimate Partner for Challenging Military-Grade Obstacle Course, Amazfit Partners with Spartan
BOSTON, Mass. (March 23, 2021) – Amazfit, a global brand in the wearables market has announced a partnership with Spartan®, the world’s leading endurance sports and wellness brand to test its new T-Rex Pro Smartwatch at…
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The Only Hard Lemonade Seltzer Made by Lemonade Experts, Mike’s Hard Lemonade Seltzer, Partners with Endurance Sports Leader Spartan
BOSTON, Mass. (March 19, 2021) – Mike’s Hard Lemonade Seltzer, the only hard lemonade seltzer made by lemonade experts has entered a partnership with the world’s leading endurance sports and wellness brand Spartan®, becoming the official…
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Spartan Kids Foundation + Blessings in a Backpack Kick-Off Food & Fitness Campaign to Promote Healthy Lifestyles for Kids
Boston — Spartan Kids Foundation, the not-for-profit arm of the world’s leading endurance sports and wellness brand Spartan, is expanding its alliance with Blessings in a Backpack, one of the nation’s largest providers of donated…
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Spartan Names Eurofins Official COVID-19 Testing Partner for 2021 Event Season
BOSTON, Mass. (March 4, 2021). Spartan®, the world’s leading endurance sports and wellness brand, announced that Eurofins has been named its official COVID-19 testing partner. Eurofins, the world leader in clinical diagnostics, pharmaceutical, food and environmental…
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Spartan Returns to Live Racing With Three Endurance Events on Three Continents
BOSTON, Mass. – Spartan®, the world’s leading endurance sports and wellness brand, officially kicked off its 2021 race season, hosting three events across the globe from February 26-28. The weekend saw two obstacle course race…
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24-Hour “Spartan Ultra World Championship” to Unfold At Telluride Ski Resort in Mountain Village, Colorado – October 10-11
BOSTON, Mass. (February 23, 2021) – Spartan®, the world’s leading endurance sports and wellness brand, will bring the 24-hour “Spartan Ultra World Championship” to the United States for the first time, to Telluride Ski Resort in…
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Spartan Trail and Pacific Coast Trail Runs partner to host “Golden Gate Trail Classic” with endurance legend Dean Karnazes
BOSTON (February 19, 2021)– Spartan® , the world’s leading endurance sports and wellness brand, has teamed up with Pacific Coast Trail Runs and ultra running legend Dean Karnazes to create the Golden Gate Trail Classic.…
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The Continent’s Best Obstacle Course Racers Descend on North Lake Tahoe, CA for the 2021 Spartan North American Championship Presented by Yokohama
BOSTON, Mass. (February 4, 2021) – Spartan®, the world’s leading endurance sports and wellness brand, will once again return to the rugged mountains of Squaw Valley | Alpine Meadows in North Lake Tahoe, CA —…
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FITAID Renews Partnership with Leading Endurance Brand Spartan in US and Canada for Multi-Year Term
BOSTON, Mass. – FITAID, the recovery beverage of LIFEAID Beverage Co. has renewed its partnership with Spartan®, the world’s leading endurance sports and wellness brand, maintaining its designation as the “official Recovery Beverage” of Spartan…
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Tough Mudder and Marvel Team Up to Expand Digital Fitness Challenges in 2021
Boston, Mass. – Tough Mudder, the global experiential fitness brand, has joined forces with Marvel in the creation of Tough Mudder Challenges: Marvel Series. This unique brand collaboration will offer a collection of six digital…
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2021 Spartan World Championship in Abu Dhabi Offers $115,000 USD Prize Purse for Elite Endurance Athletes
BOSTON, Mass. (January 19, 2020) – SPARTAN®, the world’s leading endurance sports and extreme wellness brand, has announced a $115,000 USD prize purse for the 2021 Spartan World Championship™, taking place December 3-5, 2021 in…
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Storied La Ruta Mountain Bike Race Sells Out Field for 2021 Event
SAN JOSE, COSTA RICA (January 13, 2021) – Following the first cancelation in its 28-year history, organizers of the La Ruta mountain bike stage race have announced that the 2021 event, scheduled to take place…
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2021 Spartan Trail World Championship announced with new format and events reaching the global trail running community
BOSTON (January 7, 2021)– Spartan, the world’s leading endurance sports and wellness brand, has stepped up to the trail running world in a complicated year. Having cancelled its inaugural season as a result of the…
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Spartan Plans Return to Competitive Racing with Schedule Release for 2021 US National Series Presented By USANA
BOSTON, Mass. – Spartan, the world’s leading endurance sports and wellness brand, has announced the return of its US National Series (USNS) Presented by USANA for the 2021 race season. The competitive five-event obstacle course…
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The US Trail Running Conference leads the way to a more sustainable 2021 in Trail Running.
BOSTON (October 21, 2020) – Fayetteville (Arkansas) is hosting the 2020 US Trail Running Conference, which Spartan Trail is proud to partner and support, taking the lead in two topics that will certainly gain visibility and…
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“Spartan Games Presented by Harley-Davidson” Bring 24 Elite Athletes to the Green Mountain State to Film Grueling Competition and Drama
BOSTON (October 2020) – Spartan, the world’s leading endurance sports brand, brings 24 female and male athletes to the Green Mountain State to film a five-day competition with grueling mental and physical feats for $100,000…
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Spartan Trail partners with Pacific Coast Trail Runs for first standalone trail event in California
BOSTON (October 12, 2020) – Following its ascent on the trail running community, the 2021 Spartan Trail US Series Presented By CRAFT announces the first ever brand standalone trail event in San Jose (California) in…
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2021 Spartan Trail US Season calendar released
BOSTON (October 1, 2020) – Spartan Trail continues its ascent into the North American trail running scene with 26 events for the 2021 Season in the US and Canada. Starting with new locations, events, and…