“Made in Italy, just like us”: Selle Italia acquires Vittoria cycling shoes

December 19, 2024

Selle Italia has acquired Vittoria cycling shoes – joining Selle San Marco and idmatch as part of the Asolo, Italy-set Selle Italia group.

Biella, Italy-based Vittoria has been developing and manufacturing cycling shoes for almost 50 years. Founded in the Seventies by Celestino Vercelli, Vittoria has become a household name among athletes due to the quality of its cycling shoes, a key player in the Tour de France and other major cycling competitions alike. CIN