Showcased News

February 17, 2025

Asics North America Delivers Second Straight Year of Profit in 2024 Thanks to Growing Run Specialty Sales

Asics North America wrapped up fiscal 2024 on a high note, delivering its second straight year of profit. Asics noted the increases were attributed to significant sales growth for run specialty stores. Footwear News

February 17, 2025

Hytro Enters Professional Cycling With Soul Quick-Step Partnership to Enhance Recovery and Performance

LONDON, UK (February 17, 2025) /ENDURANCE SPORTSWIRE/ - Hytro, the pioneers of wearable Blood Flow Restriction (BFR) technology, used by over 200 professional sports teams, are thrilled to announce an exciting new partnership with Soudal Quick-Step cycling team. This collaboration marks Hytro’s first step into the world of cycling and...

February 16, 2025

More than 3,000 students set their sight on LA Marathon

More than 3,000 student runners got up bright and early Sunday to run nearly 19 miles at Hansen Dam in Pacoima with one goal in mind: qualify for the Los Angeles Marathon. NBC Los Angeles

February 16, 2025

Ugandan Kiplimo smashes men’s half-marathon world record in under 57 minutes

Ugandan Jacob Kiplimo set a men's half-marathon world record on Sunday and also became the first runner to go under 57 minutes. Yahoo Sports

February 16, 2025

Ultra X Partner with Leading Sports Nutrition Brand SIS

February 16, 2025 /ENDURANCE SPORTSWIRE/ - Ultra X, the world-renowned organizer of multi-stage ultra-marathons, is thrilled to welcome Science in Sport (SIS) as its Official Nutrition Partner for the 2025 and 2026 event seasons. This exciting partnership will enhance the race experience for Ultra X competitors by providing top-tier performance...

February 15, 2025

Bici Partners with RBC GranFondo Whistler as Official Bike Store

Vancouver/Whistler [February 15, 2025] /ENDURANCE SPORTSWIRE/ - RBC GranFondo Whistler and XFondo Whistler are excited to announce a new partnership with Bici, a leader in cycling retail and community engagement. As the official bike store, Bici will also serve as the presenting sponsor of the Fondo Clinics training program, providing...

February 15, 2025

Phillips and Donaldson Dominate 2025 Gallagher Insurance Challenge Wanaka Half

/ENDURANCE SPORTSWIRE/ - Christchurch's Mike Phillips has stormed to victory in the 19th edition of Challenge Wanaka, delivering a commanding performance to claim the title at the 2025 Gallagher Insurance Challenge Wanaka Half. Leading from start to finish, Phillips put on a masterclass of racing, showcasing his strength across all...

February 14, 2025

UltrAspire Strengthens Commitment to Specialty Retail with New Domestic Sales Manager

St. George, Utah /ENDURANCE SPORTSWIRE/ - UltrAspire, a leader in innovative hydration and endurance gear, proudly announces Danielle Mower as its new Domestic Sales Manager. A dedicated UltrAspire product user and passionate advocate for the running community, Danielle recognizes the importance of having the right gear for every adventure. With...

February 14, 2025

British Obstacle Sports and Spartan Race UK Renew Partnership to Drive OCR Growth in the UK

February 14, 2025 /ENDURANCE SPORTSWIRE/ - British Obstacle Sports and Spartan Race UK are proud to announce the renewal of their partnership for another two years, reinforcing their shared commitment to growing obstacle course racing (OCR) in the UK. This collaboration has already been instrumental in elevating OCR’s profile and...

February 14, 2025

Verge Renews Partnership with WTRL to Elevate Virtual Racing

NEW YORK, (February 14, 2025) /ENDURANCE SPORTSWIRE/ – Verge, a leader in high-performance custom cycling apparel, is renewing its partnership with WTRL, the premier organizer of virtual cycling events. This continued collaboration strengthens the connection between cutting-edge cycling kit and the global virtual racing community, ensuring riders have access to...