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Kerrville Triathlon and GU Energy Labs Team Up to Energize Athletes

August 2, 2024

Sports Nutrition Company Fueling Triathletes Throughout the Course

Kerrville, Texas, August 2, 2024 /ENDURANCE SPORTSWIRE/ – We are thrilled to share that the Kerrville Triathlon Festival has renewed its partnership with GU Energy Labs for the fourth consecutive year. Serving as the Official Energy Gel sponsor, GU Energy Labs will supply on-course nutrition to athletes tackling the various triathlon distances. Kerrville Tri, owned and produced by High Five Events, is set to take place on September 28 & 29 in Kerrville, Texas.

Throughout the race route at bike and run aid stations, GU Energy Labs will provide fuel for participants. Athletes can select from Chocolate Outrage (caffeinated) and Lemon Sublime gels. Every participant will find GU products in their race goody bags to help fuel their performance. Participants will pick up their packet along with their goody bag at the event’s two day Health and Fitness Expo.

Megan Frausto, partnership manager at High Five Events, commented, “GU is dedicated to maximizing athlete potential through the nutritional science that underpins their products. Our collaboration guarantees that participants receive the on-course nutrition necessary to pursue their race day goals with confidence.”

This year marks the 13th anniversary of the Kerrville Triathlon, known as the most scenic triathlon in Texas. The event caters to athletes of all levels, offering a range of distances including Rookie, Sprint, Quarter, and Half triathlons. Participants can also choose from relays, aquabike, and compete in Athena and Clydesdale divisions. Kerrville Tri will unfold in Kerrville, Texas, on September 28 & 29, 2024, with its Health and Fitness Expo scheduled for September 27 & 28 at the Inn of the Hills Conference Center. Interested participants can secure a spot by registering online. Health and Fitness companies are encouraged to register for the expo and race day finish line festival while spaces are still available. Expo registration can be found on the event website kerrvilletri.com.

About High Five Events: High Five Events is the parent company of the Austin Marathon, Half Marathon & 5k, Austin International Half, CapTex Triathlon and Kerrville Triathlon Festival. With over 150 years of combined experience, the High Five Events team specializes in organizing large-scale events across diverse venues, solidifying their presence on the Inc. 5000 List of Fastest Growing Companies in 2019 and 2020.

About GU Energy Labs: GU Energy Labs strives to help athletes to reach their highest potential with products that deliver the right nutrients, in the right amounts, at the right time. Developed in collaboration with Olympians and age groupers alike, the GU nutrition matrix of Hydration, Energy and Recovery products has helped countless athletes achieve their dreams since its inception in 1993. Headquartered in Berkeley, GU Energy Labs produces all of its Energy Gels onsite with just the right blend of heart and science. Recommit to becoming your best athletic self, learn more about GU products, and discover how nutrition planning can help you get there at www.guenergy.com.

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