Kabata Sets Price for AI-Powered Dumbbells, Plans To Ship This Year

September 3, 2024

Kabata, a fitness tech company that’s raised $5 million for adjustable dumbbells that use artificial intelligence (AI) to track reps and analyze form, has set an aggressive new pricing strategy as it plans to begin shipping its inaugural product later this year.

Through a campaign set to launch on crowdfunding platform Indiegogo this Wednesday, customers can purchase a set of Kabata dumbbells for just $599. Once the early-bird campaign period ends in four weeks, the dumbbells will retail for $999.

Customers who put down a deposit ($59) during the campaign period will also receive one year of complimentary access to the Kabata app, which offers personalized strength training programs in conjunction with the dumbbells. Those who already put down a $59 deposit before the campaign opened will receive free lifetime access to the app. Athletech News