Google Fitbit, Peloton announce fitness content partnership
August 13, 2024
Google’s (GOOGL.O), opens new tab Fitbit has partnered with Peloton Interactive (PTON.O), opens new tab to give its premium users access to the exercise equipment maker’s fitness content, starting early September, the companies said on Tuesday.
As part of the deal, Fitbit premium members based in the U.S., UK, Canada and Australia would have access to Peloton’s classes across categories, including pilates, running, boxing and cycling. Reuters
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