Forget Running — Why Walking Is a Big Opportunity for Footwear Brands Right Now

April 8, 2021

A study conducted in late March by Rockport and First Insight found that over half of Americans (53%) are now walking 1 to 5 miles more each day than they did pre-pandemic. And they seemingly have developed a regular habit, with 36% walking at least 1 to 2 miles and 21% walking 3 to 4 miles daily. Footwear News