Événements Sportifs Mont-Tremblant and IRONMAN Mutually Agree to Discontinue IRONMAN Mont-Tremblant Triathlon following 2023 Edition

July 31, 2023

The Region Confirms 2024 IRONMAN 70.3 & 5150

MONT-TREMBLANT, QUÉBEC, CANADA (July 31, 2023) /ENDURANCE SPORTSWIRE/ – Since first joining the IRONMAN^® circuit in 2012, Mont-Tremblant and its neighboring communities have become the triathlon community’s preferred destination, attracting top professionals and age-group athletes alike, here to race in Québec’s Laurentians every summer. As of 2024, Événements sportifs Mont-Tremblant and The IRONMAN Group announce they have mutually agreed that the focus will stay trained on the IRONMAN^® 70.3^® Mont-Tremblant triathlon weekend of races, which also includes the 5150™ Mont Tremblant. Following several discussions which began last spring, the decision was taken by mutual agreement that the full-distance triathlon will therefore be discontinued after its 2023 edition.

‘’We value the strong relationship with The IRONMAN Group and although this was not an easy decision, it was taken in the best interest of both their organization, and the Mont-Tremblant’s region,” said Marc Monchamp, Executive Producer at Événements sportifs Mont-Tremblant. “The IRONMAN events rapidly established themselves as flagship events in the region, with the entire community mobilizing to host them. The region and its welcoming infrastructure are extremely busy during peak periods, and to adequately serve the 5,000+ triathletes in attendance and those who accompany them, we have decided by mutual agreement to prioritize events that take place during the month of June.’’

“Our partners in the region are not just partners, they have become friends. We discussed this decision together for a long time now and could not be prouder of the relationship we have formed that allows for us to coordinate on our collective future’s. For many years to come, we look at the IRONMAN 70.3 Mont-Tremblant and 5150 Mont-Tremblant events as an amazing experience for our athletes, volunteers, and staff alike,” said Dave Christen, Regional Director for The IRONMAN Group.

It is with great anticipation and enthusiasm that ESTM and IRONMAN and all its partners are looking forward to the 2024 IRONMAN 70.3 Mont-Tremblant triathlon and 5150 Mont-Tremblant races. Registrations and details about the events can be found by visiting, www.ironman.com/im703-mont-tremblant.

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About Événements sportifs Mont-Tremblant

Created in 2015, Événements sportifs Mont-Tremblant (ESMT) is a non-profit organization that hosts major sporting events on the Mont-Tremblant territory, including the IRONMAN series events. ESMT acts as an intermediary between promoters and local stakeholders, to ensure that athletes, their companions, and families are properly welcomed and looked after during their stay in the region. ESMT is comprised of Station Mont Tremblant, the Tremblant Resort Association and the City of Mont-Tremblant.

About The IRONMAN Group

The IRONMAN Group operates a global portfolio of events that includes the IRONMAN^® Triathlon Series, the IRONMAN^® 70.3^® Triathlon Series, 5150™ Triathlon Series, the Rock ‘n’ Roll^® Running Series, IRONKIDS^®, World Triathlon Championship Series, premier running events including the Standard Chartered Singapore Marathon™ and City2Surf^®, UTMB^® World Series trail-running events including the Canyons Endurance Runs™ by UTMB^®, Tarawera Ultra by UTMB^® and Ultra-Trail Australia™ by UTMB^®, Epic Series™ mountain bike races including the Absa Cape Epic^®, road cycling events including Haute Route^®, and other multisport races. The IRONMAN Group is the largest operator of mass participation sports in the world and provides more than a million participants annually the benefits of endurance sports through the company’s vast offerings. Catering to the full athlete experience, the company portfolio also includes FulGaz^® virtual cycling, the most realistic indoor riding experience connected fitness application aimed at preparing athletes for real-world events. Since the inception of the iconic IRONMAN^® brand and its first event in 1978, athletes have proven that ANYTHING IS POSSIBLE^® by crossing finish lines around the world. Beginning as a single race, The IRONMAN Group has grown to become a global sensation with hundreds of events across 55+ countries. The IRONMAN Group is owned by Advance, a private, family-owned business, and Orkila Capital, a growth equity firm focused on building great brands. For more information, visit www.ironman.com/about-ironman-group.

About Advance 

Advance is a private, family-held business that owns and invests in companies across media, entertainment, technology, communications, education and other promising growth sectors. Our mission is to build the value of our companies over the long-term by fostering growth and innovation. Advance’s portfolio includes Condé Nast, Advance Local, Stage Entertainment, The IRONMAN Group, American City Business Journals, Leaders Group, Turnitin, and Pop. Together these operating companies employ more than 17,000 people in 29 countries. Advance is also among the largest shareholders in Charter Communications, Warner Bros. Discovery and Reddit. For more information visit www.advance.com.

Media Contacts

Événements sportifs Mont-Tremblant The IRONMAN Group

Josée Massicotte press@ironman.com

Off 514 388-0169

Cell 514 915-0511

joseemassicotte@gmail.com