Brooks CEO Jim Weber and President Dan Sheridan on Fueling Growth in China and Europe, Tapping into the Retro Running Boom + More
December 4, 2023
Late last week, CEO Jim Weber and president Dan Sheridan spoke with FN on the final day of The Running Event (TRE), the annual running industry trade show held in Austin, Texas. During the event, Brooks revealed several products it expects to impress all types of running consumers throughout 2024, including its pinnacle Caldera 7 trail shoe and the road-ready Adrenaline GTS 24 support style.
Speaking with FN, Weber and Sheridan touted the brand’s improving performance in both Europe and China as a reason to have confidence, as well as the steady participation of consumers and the health of the specialty run retail channel. FN