Bread & Butter Wines Named Exclusive Wine Partner for Bay to Breakers 2024

April 12, 2024

Whether running the race or dancing to the finish line, attendees can enjoy a selection of best-selling wines

San Francisco, CA /ENDURANCE SPORTSWIRE/ – Raise a glass! Bay to Breakers, San Francisco’s internationally known iconic foot race is partnering with Bread & Butter Wines, known for easy-to-love, classic varietals, in an exclusive partnership. This collaboration marks a unique fusion of premium wine and athletic spirit, bringing together participants and spectators in celebration of one of the city’s most cherished traditions.

“Bread & Butter Wines is honored to partner with Bay to Breakers, a storied event that captures the vibrant essence of San Francisco,” said Linda Trotta, winemaker at Bread & Butter Wines. “In the same spirit as our winery’s motto, ‘don’t overthink it,’ Bay to Breakers is an event where participants are encouraged to have fun and not take themselves too seriously. We’re excited to share our wines with both participants and spectators, enhancing their experience at this iconic event.”

As the exclusive wine partner for Bay to Breakers 2024, Bread & Butter Wines will offer a selection of its bestselling wines, ensuring participants and VIPs can enjoy the perfect post-race toast. As an added bonus, Bread & Butter Wines will provide a one-of-a-kind co-branded glass for participants to enjoy their wine in and take home as a race memento (wine sampling and glasses available while supplies last). This partnership underscores Bread & Butter’s commitment to celebrating life’s simple pleasures: good wine, good company, and unforgettable moments.

“We are delighted to welcome Bread & Butter Wines as the Exclusive Wine Sponsor for the 2024 race,” said Phyllis Blanchard of Motiv Sports/Bay to Breakers. “Their commitment to quality and community, plus their ‘seriously fun’ perspective fits perfectly with the spirit of Bay to Breakers.”

Bread & Butter Wines is a California-based winery with a tasting room in the world-famous Napa Valley that prides itself on creating classic, approachable wine varietals that are simply delicious. With a philosophy rooted in the belief that life’s occasions, big or small, are best celebrated with a bottle of wine, Bread & Butter crafts Chardonnay, Pinot Noir, Cabernet Sauvignon, and other varietals that are true to their roots and meant to be enjoyed as part of the everyday. For more information, visit breadandbutterwines.com.

Bay to Breakers is a San Francisco original, known for its spirited race that has been a staple of the city since 1912. It brings together athletes, families, community members, and costume-clad participants for a 12k race from the San Francisco Bay to the breakers on the Pacific Coast. Bay to Breakers is a celebration of life, laughter, and the personality of San Francisco, embodying the city’s inclusive spirit and community engagement. During the annual Bay to Breakers Race, participants of all ages and abilities, and oftentimes in costume, line up on Howard Street a few blocks from The Embarcadero on the third Sunday in May – in 2024, May 19. The course travels west through the City for and finishes at the Great Highway, where the breakers crash into Ocean Beach. It truly is a time-honored tradition and the quintessential San Francisco experience.

To learn more about Bay to Breakers or sign up for the fun go to www.baytobreakers.com. To learn more about how businesses can participate as a sponsor or in the Corporate Teams program, email Alex Jee ajee@motivsports.com

To learn more about Bread and Butter Wines visit www.breadandbutterwines.com

Media contact: David Perry / (415) 676-7007 / news@davidperry.com