BOLT Skin + Shave Adds Pro Cyclist Keegan Swenson to Family of Athletes

October 24, 2024

Utah Native Is A Ten-Time National Champion, Top Endurance Athlete

Salt Lake City, Utah – ENDURANCE SPORTSWIRE – BOLT Skin + Shave is proud to announce that it has added celebrated professional cyclist Keegan Swenson to its family of athletes, pairing one of the leading figures in endurance mountain biking and gravel racing with a company quickly ushering in a revolution for men’s leg shaving.

Swenson is a 10-time national champion and has won more than 80 percent of his races over the past three years, thanks in large part to his unparalleled grit, work ethic, and his innovative and strategic race approach. With dominant performances and course records at iconic events like the Leadville 100, Unbound Gravel, and the Lifetime Grand Prix, the Park City, Utah native has solidified his reputation as one of the top endurance athletes in the world.

Founded earlier this year in Salt Lake City, BOLT Skin + Shave is the first and only brand of its kind, introducing a revolutionary suite of razors and shave products intentionally designed and formulated for men’s leg shaving.

The company’s line of products have proven especially popular with cyclists, triathletes and other endurance athletes, thanks to the company’s commitment to innovation, quality, and a customer experience that is second to none.

“I couldn’t be more excited to join the Bolt Skin + Shave family of athletes,” Swenson said. “As male cyclists, we’re always either stealing our partners’ razors or using face razors that aren’t up to the task. The crew at Bolt have built a genuinely better razor and line of skincare products for guys who shave their legs, turning what used to be a weekly hassle into an enjoyable ritual. Full stop–it just works better, and I’m proud to work with this young and ambitious Utah-based company!”

“What better way to introduce BOLT Skin + Shave to the two-wheeled world than through the powerhouse that is Keegan Swenson,” said BOLT Skin + Shave founder Adam Barker. “Keegan brings an unmatched level of credibility and professionalism to our brand and we couldn’t be more fired up to have his voice behind our products. Keegan is a winner, built on belief, ritual and relentless dedication to his cause. Likewise, as an innovative category-creator, BOLT Skin + Shave is built on similarly infallible principles. Smoothest partnership yet? We sure think so.”

For more information about BOLT Skin + Shave and to explore our product range, please visit https://www.boltshave.com or follow us on Instagram at @BOLTSkinShave.

About BOLT Skin + Shave

BOLT Skin + Shave is a pioneering brand dedicated to revolutionizing men’s grooming, particularly for those who shave their legs. Founded by Adam Barker, BOLT Skin + Shave offers a comprehensive suite of products designed to optimize the leg-shaving experience, backed by a commitment to innovation, quality, and a customer experience that is second to none. Hairy is Scary.

About Founder Adam Barker

An X Games gold medalist and world-renowned photographer, Barker has traveled the world from Antarctica to Southeast Asia with camera in hand, making his living the past 15 years as a professional active lifestyle and outdoor photographer. Given his passion for cycling and mountain biking, Barker has been shaving his legs for the better part of his adult life. This passion and practice served as the inspiration behind BOLT Skin + Shave. He currently lives in Salt Lake City with his wife and three sons.

Media contact: Eric Henderson | ehenderson@meteoritepr.com | 307.690.2984 |