LATEST TRIATHLON NEWS
April 11, 2022
ShowcasedJan Frodeno joins Australian micronutrition start up
/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...
April 8, 2022
‘Sadistic’ Racing Set To Return With Arena Games Triathlon powered by Zwift
/ENDURANCE SPORTSWIRE/ – Marten Van Riel starts the defense of his Arena Games Triathlon powered by Zwift crown in Munich on Saturday and is prepared for “the most painful race” of his life. The Belgian star, who won back-to-back Arena Games events in 2021 and has just smashed the Ironman...
April 7, 2022
Plantiga launches a data-driven membership program giving individual athletes access to the advanced technology and coaching used by professional athletes and teams.
VANCOUVER, BC /ENDURANCE SPORTSWIRE/ - Plantiga, a movement diagnostics company, today launched its exclusive membership program designed for goal-driven athletes who use impact-based activities, such as running and jumping in their training and competition. Plantiga's proprietary technology, data analytics, and personalized coaching allow athletes to reduce and recover from injury...
April 6, 2022
ShowcasedWahoo and The IRONMAN Group Announce Multi-Year Partnership to Shape The Future of Endurance Sports and Connected Technology Globally
ATLANTA, Ga. / TAMPA, Fla. (April 6, 2022)/ENDURANCE SPORTSWIRE/ – Wahoo, a leading fitness technology company, and The IRONMAN Group, the largest operator of mass participation sports in the world, announced today a multi-year enterprise-wide partnership that brings two of the biggest innovators in endurance sports together. The deal makes Wahoo...
April 6, 2022
The RunnerBox and RiderBox Help Athletes Spring into Action with their Latest Edition
/ENDURANCE SPORTSWIRE/ - The RunnerBox and RiderBox have released the newest of their subscription series, the Spring Edition. Shipping throughout April and May, the Spring Edition features gear and nutrition thoughtfully curated to help athletes make their spring training and racing as successful as possible. From race fuel to muscle...
April 5, 2022
Professional Triathletes Organisation Announce Partnership with Challenged Athletes Foundation at Los Angeles PTO Pro Am
4th April 2022, LONDON /ENDURANCE SPORTSWIRE/ - The Professional Triathletes Organisation (PTO) today announced its partnership with the Challenged Athletes Foundation (CAF) at this year’s Herbalife24 Triathlon Los Angeles event on Sunday, May 15, 2022. The new PTO Pro Am Series features Challenged Athletes competing alongside PTO Professionals and celebrities...
April 5, 2022
Velous Footwear Launches Its First Line of Sandals Designed to Optimize Athlete Recovery
PORTLAND, Ore., April 5, 2022 /ENDURANCE SPORTSWIRE/ – Velous Footwear, founded by three footwear industry veterans from the athletic and outdoor industries, has launched its first line of sandals designed to promote and optimize active recovery for athletes of all levels. Created to help feet, ankles, knees and legs recover...
April 5, 2022
Lightbox Registrations Partners with RunSignup for Future of Race Registration
April 5, 2022 - Waltham, MA and Moorestow, NJ /ENDURANCE SPORTSWIRE/ - Lightbox Registrations, a registration provider in the Northeast United States, and RunSignup, the endurance event industry’s leading technology and registration provider, announce their strategic partnership. Lightbox Registrations is officially migrating its registration customer base to RunSignup’s platform for...
April 4, 2022
Largest Field of Elite Athletes to Compete for Record $100,000 Prize Purse as Herbalife24 Triathlon Los Angeles Returns for Third Year
LOS ANGELES, April 4, 2022/ENDURANCE SPORTSWIRE/ – Premier global nutrition company, Herbalife Nutrition, announced today several professional triathletes are set to compete in the May 15th Herbalife24 Triathlon Los Angeles®. In its third year, the event will feature its largest field of elite athletes who are competing for an increased prize purse of $100,000. Race...
April 4, 2022
SFuels Launches Race+ Gel Powder At 2022 IRONMAN World Championships from May 3 – 7, 2022
Raleigh, North Carolina /ENDURANCE SPORTSWIRE/ - SFuels – one of the leaders in consumer products featuring innovative, right-time right-fuel nutrition for sport, work and life – announces the launch of Race+ Gel and Race+ Bullets as they gear up for the 2022 IRONMAN World Championships in St. George, Utah from...