LATEST RUNNING AND MARATHON NEWS
March 18, 2024
KINeSYS Now Accepting Brand Ambassador Applications for 2024
/ENDURANCE SPORTSWIRE/ - Applications for the 2024 KINeSYS brand ambassador program are now open. After another well-received campaign in 2023, leading sun protection brand, KINeSYS Sunscreen, is accepting nominations for its 2024 Ambassador Program, known as KINeSYS Champions. The program will feature a select group of loyal KINeSYS fans who...
March 15, 2024
San Diego Running Co. Announces 2024 Partnership with Michelob ULTRA
San Diego, CA /ENDURANCE SPORTSWIRE/ - San Diego Running Co. is excited to announce Michelob ULTRA as their official beer sponsor for 2024. San Diego Running Co. is San Diego’s largest running event company hosting nearly 25,000 participants across their owned events. Participants 21+ will have the opportunity to toast...
March 14, 2024
Depth Added to Professional Fields for 128th Boston Marathon presented by Bank of America
BOSTON/ENDURANCE SPORTSWIRE/ – The Boston Athletic Association (B.A.A.) has announced the addition of seven athletes to the professional athlete field for the 128th Boston Marathon presented by Bank of America. Among those now entered will be a pair of Boston Marathon champions, two top-five finishers from February’s U.S. Olympic Team...
March 14, 2024
Inside Brooks’ CEO Transition: How Company Vet Dan Sheridan Plans to Engage New Consumers, Tackle New Markets
With Jim Weber‘s upcoming departure from Brooks, incoming chief executive officer Dan Sheridan has some big shoes to fill. The running industry — Weber included — believes the exec is the right person for the job. On March 12, Brooks announced that Weber was stepping down as CEO after 23 years. Sheridan, currently the Brooks president and chief operating...
March 14, 2024
RRCA Announces 2023 National Running Award Recipients
Arlington, VA /ENDURANCE SPORTSWIRE/ – Since 1971, the RRCA has honored the service and dedication of outstanding leaders in the running community. These individuals and organizations made significant contributions to the sport in 2023 by engaging and empowering everyone to run and by having outstanding performances in races. We are...
March 14, 2024
15th Oakland Marathon Ready to Celebrate Running & Community
OAKLAND, Calif. – (March 14, 2024) /ENDURANCE SPORTSWIRE/ – Organized by Run Local®, planning for the 15th Oakland Marathon commenced as soon as the last finisher of the 2023 event crossed the line. Welcoming 8,000 entrants, a 20% increase in participation over 2023, participants from more than 40 states and...
March 13, 2024
‘The ticking timebomb’ – who will get the touchscreen Barkley Marathons watch?
“In the Barkley Marathons the athletes are not allowed to rely on technology. It is map and compass time," according to race creator Lazarus Lake. "They need to know the time to make cutoffs so each runner is issued a cheap Walmart watch set to race time on 24 hour mode....
March 13, 2024
Saucony and Claima Launch New Orleans-Inspired Sneaker
Following the release of the Claima x Saucony 3D Grid Hurricane “Claim A Seat” last fall, the pair have a fresh take on the silhouette. The design aims to “inspire and fund the next wave of BIPOC entrepreneurs.” The Massachusetts-based athletic brand and the independent creative agency just launched a new 3D...
March 13, 2024
Adidas North America Revenue Falls 25% In Q4
Adidas reported fourth quarter financial results on Wednesday that showcase the challenges the German sportswear giant continues to face amid the fallout from discontinuing its Yeezy line. Revenue for the three months ending Dec. 31 fell 8% to €4.8 billion ($5.2 billion based on current exchange rates) with a net loss of €359 million ($393...
March 13, 2024
On’s Co-CEO Says Paris Olympics Will Help Grow Brand Awareness
Despite a surprising loss in Q4, On Holding is looking towards the future, with a special focus on the Olympic Games in Paris this summer. In the fourth quarter, the Swiss running shoe brand posted a net sales increase in Q4 of 21.9 percent to 447.1 million Swiss francs. Sales came in around 1.5 percent...