LATEST RUNNING AND MARATHON NEWS
May 7, 2024
Nike developing AI model as part of design “step change”
Sportswear brand Nike is developing its own generative AI model to design products using its vast bank of athlete data, Dezeen can reveal. According to Nike's chief innovation officer John Hoke, the company is seeking to take advantage of its exclusive data on athlete performance with a bespoke large language model (LLM). LLMs are a...
May 7, 2024
The Hydroshirt: A New Take on Hydration Gear for Runners Launches on Kickstarter
San Francisco, Calif. – May 7, 2024 /ENDURANCE SPORTSWIRE/ – Today, Vessel Athletics is debuting its first iteration of functional performance wear, introducing the world of runners to a fresh take on hydration gear. The Hydroshirt is a lightweight shirt that integrates a 1L water bladder, designed to let runners...
May 7, 2024
Broken Arrow Skyrace Partners with Sister Race DDM Trail and Run the Alps
Olympic Valley, CA /ENDURANCE SPORTSWIRE/ – The message at the Broken Arrow Skyrace is "whether you finish first or last, YOU are a rockstar." This ethos is core to the identity of the three-day, nine-distance event held at Palisades Tahoe each June, and is paramount to the type trail running...
May 6, 2024
Runner Disqualified As Winner From OC Marathon Due To Cheating
An Orange County man was disqualified Sunday as winner of the OC marathon, event officials said in a statement Monday. The Fountain Valley runner was disqualified for receiving unauthorized assistance from someone on a bike. According to City News Service, the runner received fluids from a spectator in violation of...
May 6, 2024
Serrières and Riou Conquer the Elements at XTERRA Nouvelle Aquitaine
BEAUMONT-DU-LAC, FRANCE /ENDURANCE SPORTSWIRE/ – On May 4th, 2024, the fifth edition of XTERRA Nouvelle Aquitaine delivered an unforgettable race day, described by many as both wild and crazy. Arthur Serrières (FRA), current XTERRA World Cup Champion, triumphed for the fourth time at his local race, while Morgane Riou (FRA)...
May 6, 2024
Registration for the 2025 Ascension Seton Austin Marathon Officially Opens May 13, 2024
AUSTIN, Texas, May 6, 2024 /ENDURANCE SPORTSWIRE/ – Registration for the 2025 Ascension Seton Austin Marathon, Half Marathon & 5k ® officially opens Tuesday, May 13th. To mark the opening, there will be a week-long celebration that includes giveaways, promotions, group runs, and social gatherings. In addition, for each registration...
May 3, 2024
‘A Swoosh Affair’: Nike Accused of Undue Influence on Picking Olympics’ Toughest Marathon Team
The Kenyan Olympic marathon team is maybe the hardest to crack in sports, with dozens of the world’s best long-distance runners clawing for only three spots every four years. And every four years, it seems, there’s a furor about Nike jamming an unqualified athlete onto the team. Nike sponsors Athletics...
May 3, 2024
The Adventure Continues! Secure Your Spot for the Epic TCC 2025!
Costa Rica, May 2, 2024 /ENDURANCE SPORTSWIRE/ - The Coastal Challenge (TCC) Costa Rica, the premier endurance race that has captivated adventurers from around the globe, is excited to announce that registrations for its monumental 21st edition, set to take place in 2025, are officially open. This announcement comes on...
May 3, 2024
Lilac Bloomsday Run 12K Hosts 27th PRRO Championship
SPOKANE, WA /ENDURANCE SPORTSWIRE/ – The 27th PRRO Championship presented by the Lilac Bloomsday Run 12K will be contested on Sunday morning, May 5, and at the 48th race edition, a top international field will be vying for the $81,000 in prize money, including $20,000 U.S. prize money and $7000...
May 2, 2024
Two Decades of Dedication: Legends Celebrate 20th Year of HOAG OC Marathon
Orange County, California – May 2, 2024 /ENDURANCE SPORTSWIRE/ – This Sunday marks a special milestone for the Hoag OC Marathon Running Festival as 25 legacy runners, known as "marathon legends," prepare to participate for the 20th consecutive year. Among them are individuals whose lives are as varied as their...
