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July 17, 2024

The IRONMAN Foundation to Celebrate 25th Anniversary of Athletic Brewing IRONMAN Lake Placid Triathlon by Distributing $67,500 in Charitable Giveback to Local Organizations

- Total historical giveback reaches $2 Million in Lake Placid and surrounding communities - In addition to grant funding, The IRONMAN Foundation will host Bikes For Kids inside the IRONMAN Village on July 18 through 20 LAKE PLACID, N.Y. / TAMPA, Fla. (July 17, 2024) /ENDURANCE SPORTSWIRE/ – The IRONMAN...

Giving

Press Releases

Triathlon

July 16, 2024

Family of Norco Bicycles Founder Bert Lewis Assumes Ownership of Company

PORT COQUITLAM, British Columbia (July 16, 2024) /ENDURANCE SPORTSWIRE/ – For 60 years, Live to Play Sports Group, the manufacturer of Norco Bicycles and Canada’s largest wholesale distributor of premium bicycles, parts and accessories, has been independently owned and operated in a partnership of the Lewis and the Zalkow families....

Business

Cycling

Press Releases

July 16, 2024

The IRONMAN Pro Series Heads to New York’s Adirondack Mountains for The 25th Anniversary Edition of The Athletic Brewing IRONMAN Lake Placid

- The twelfth stop for the IRONMAN Pro Series™ will see many of the world’s top professional triathletes descend on Lake Placid, New York to fight for a piece of the $125,000 total event pro prize purse - The “Voice of IRONMAN,” Mike Reilly, will return for a special occasion...

Events

Press Releases

Triathlon

July 16, 2024

Registration Now Open for The Running Event 2024

PORTLAND, Maine (July 16, 2024)/ENDURANCE SPORTSWIRE/ – The Running Event (TRE), the leading run and outdoor specialty retail conference and trade show in North America, opens registration for this year’s event, which will take place November 19-21 at the Austin Convention Center in Austin, TX. “Opening registration for TRE always signifies...

Press Releases

Running

Trade Shows

July 16, 2024

SAIL Challenge Cap Québec powered by Argon 18 and Challenge New Jersey State Triathlon Will Kick Off This Weekend

/ENDURANCE SPORTSWIRE/ – The highly anticipated SAIL Challenge Cap Québec powered by Argon 18 will take place in Québec’s cultural heart of Québec City, featuring an impressive lineup of over 20 professional athletes from around the globe. Among the men’s professional field is Jack Moody (NZL), winner of Challenge Taiwan...

Events

Press Releases

Triathlon

July 16, 2024

Kerrville Triathlon Welcomes Back EIGHT Beer as Official Beer Sponsor

Kerrville, Texas July 16, 2024/ENDURANCE SPORTSWIRE/ – The Kerrville Triathlon, produced by High Five Events, is proud to announce the return of EIGHT Beer as the Official Beer for the second year in a row. This partnership celebrates the intersection of athletic achievement and community spirit, promising participants and spectators...

Events

Press Releases

Sponsorship

Triathlon