Latest Pro Cycling News
January 5, 2024
Fuelin Launches Feature Integrating Nutrition Information Directly into TrainingPeaks Coaching Platform
[San Francisco, January 5, 2024] /ENDURANCE SPORTSWIRE/ - Fuelin, a leading nutrition coaching app, is excited to announce the launch of its new feature, seamlessly integrating nutrition information into the TrainingPeaks coaching platform. This enhancement aims to bridge the gap between nutrition planning and athletic training, providing athletes and coaches...
January 4, 2024
Peloton to bring its content to TikTok in exclusive partnership
Fitness equipment maker Peloton Interactive (PTON.O) will bring its workout content to short-form video platform TikTok in an exclusive partnership, the companies said on Thursday. The partnership comes as Peloton, shares of which extended gains to jump 9.5% in premarket trading, is pivoting from hardware and transforming into a software-focused...
January 4, 2024
80/20 Endurance Launches Virtual Training and Plans on Velocity Indoor Cycling Platform
Highland Park, Illinois, January, 2024 /ENDURANCE SPORTSWIRE/ – 80/20 Endurance, a leader in the global endurance training and coaching industry, has launched its virtual cycling and enhanced training plan offerings on Velocity, with the Team 80/20 Virtual Cycling Club. 80/20 Endurance is currently leading Live, Replay and On-demand cycling workouts on...
January 3, 2024
Red Bull acquires controlling stake in Bora-Hansgrohe
According to a notice published on Austria’s Federal Competition Authority, which was spotted by keen-eyed observers and posted on Twitter/X, Red Bull has acquired a 51 per cent stake in the German WorldTour cycling outfit. The notice, filed under the category of merger control and described as a “planned purchase...
January 3, 2024
Chipotle and Strava Want to Give You Free Guac
On Tuesday, Chipotle Mexican Grill announced a partnership with Strava, the digital fitness tracking giant, “to encourage and reward healthy habits this year.” The burrito and bowl chain has become the first restaurant brand to build customized streak and segment-based challenges on Strava. According to press release from Chipotle, the...
January 3, 2024
Varlo Sports Secures Seed Funding for Growth and Innovation, Attracts Investment from REI Co-op Path Ahead Ventures
CHERRY HILL, N.J. (Jan. 3, 2024)/ENDURANCE SPORTSWIRE/ – Varlo Sports, a trailblazing company at the intersection of design and performance in the sports apparel industry, proudly announces the successful completion of its most recent seed funding round. This significant milestone ensures the company's continued growth and operational excellence as it embarks on...
January 3, 2024
Strava Releases Year In Sport Trend Report, Showing What Makes and Breaks Motivation Across Generations
SAN FRANCISCO – January 3, 2024 /ENDURANCE SPORTSWIRE/ – Strava, the leading digital community for active people with more than 120 million athletes, today announced the release of Year In Sport: The Trend Report, highlighting the global trends among active people across generations. It’s no surprise that Gen Z’s behaviors and...
January 3, 2024
Verge Launches Cutting-Edge 2024 Custom Apparel
NEW YORK, January 3rd, 2024 /ENDURANCE SPORTSWIRE/ – Verge founder Mike Magur began making custom cycle apparel in New York since 1996, driven by two passions: technical innovation and a love of cycling. Over two decades later, we proudly introduce our 2024 custom apparel collection - crafted to help riders of...
January 3, 2024
Registrations Open for the Ultimate Cycling Bucket List as Haute Route Welcomes New Ownership
3 January 2023 /ENDURANCE SPORTSWIRE/ – The recent transition of the Haute Route events in France from the Ironman Group to France Vélo Evénements (FVE) is set to deliver two extraordinary cycling adventures in 2024 in the Pyrenees and Alps. Under the guidance of its new deputy director, Marius Louvet, the quintessential look...
January 3, 2024
ShowcasedPurple Patch Fitness Selects Velocity as Their Indoor Cycling Platform
Highland Park, Illinois, January 3, 2024 /ENDURANCE SPORTSWIRE/ The Velocity indoor cycling platform has been selected to be the software solution for Purple Patch Fitness, a global leader in triathlon coaching. Purple Patch initially launched their virtual cycling product on Velocity in March 2023 and expanded their offerings on Velocity...