Latest Pro Cycling News
January 16, 2024
Verge Renews Sponsorship of Hot Tubes Cycling Team, Paving the Way for Future Cycling Champions.
NEW YORK, January 16, 2023 /ENDURANCE SPORTSWIRE/ – Verge, the innovative leader in custom cycling apparel, is excited to announce the continuation of its partnership with Hot Tubes, the most successful junior cycling team in the U.S. This renewed commitment underscores Verge's dedication to supporting the development of young talent in...
January 16, 2024
The National Cycling League Announces the Teams Competing in the 2024 NCL Cup
Miami, Fla, January, 2024/ENDURANCE SPORTSWIRE/ – After a successful inaugural season, the National Cycling League announced the ten teams (combined men’s and women’s programs) participating in the 2024 NCL Cup. Nine of the top ten teams from 2023 will race in the highly anticipated second year of the NCL Cup. “The...
January 16, 2024
California Coast Classic Raises Total Fundraising Goal for 2024 after Banner Year
LOS ANGELES – January 16, 2024 /ENDURANCE SPORTSWIRE/ – The California Coast Classic, known as “The Ride of a Lifetime” for its fully supported format and epic route from San Francisco to Los Angeles along the California Coast, is back for 2024 with a bigger-than-ever fundraising goal of $1.5 million. “With...
January 12, 2024
Pedaling for Parkinson’s™: Now powered by the Davis Phinney Foundation
LOUISVILLE, CO / January 12, 2024 /ENDURANCE SPORTSWIRE/ – The Davis Phinney Foundation was one of the first organizations to recognize, promote, and fund research on the effects of exercise for the well-being of a person with Parkinson’s. Years later, multiple studies demonstrated what Davis Phinney and others knew to...
January 12, 2024
Gran Fondo Florida Updates Routes to Enhance Rider Experience and Safety
Gettysburg, PA – January 12, 2024/ENDURANCE SPORTSWIRE/ – Gran Fondo National Series today announced updated routes for the 13th Annual Gran Fondo Florida, scheduled for March 17, 2024, in Dade City, Florida. Organizers aim to enhance rider experience and safety by rerouting to quieter country roads throughout Pasco County. Cyclists can...
January 11, 2024
Bikes could soon use AI to think for themselves, Shimano patent suggests
Published earlier this week, the patent for a “learning model” details a product that draws on artificial intelligence (AI) to control dropper seatposts, front suspension and saddle tilt. The device, a small screen attached to the handlebar, is designed to learn from a rider’s preferences in different situations, in order...
January 10, 2024
Giant Group Sees Another Steep Decline in December Revenues
Giant Group reported consolidated sales were NT$76.95 billion for full-year 2023 through December, a decrease of 16.4 percent compared to the 2022 full-year period. December revenues were down 25.8 percent to NT$4.17 billion, compared to NT$5.62 billion in December 2022. Still, the Taiwan-based bike manufacturing group, which reports in New...
January 10, 2024
Verge Launches ‘They Win, You Win!’ Tour Down Under Competition for Intermarché-Wanty Fans
NEW YORK — January, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the official custom apparel supplier for UCI World Tour pro cycling team Intermarché-Wanty, invites cycling fans to join in with the launch of the brand’s 2024 ‘They Win, You Win!’ loyalty competition. Kicking off with the January 16th - 21st Santos Tour...
January 10, 2024
KOO Eyewear Launches New Signature Edition Sunglasses in Partnership with Professional Cycling Team BORA – hansgrohe to Celebrate Their Return to the UCI World Tour
Raubling, GERMANY. (January 10th, 2024)/ENDURANCE SPORTSWIRE/ – Premium Italian eyewear brand, KOO Eyewear, today announced their official partnership with the professional German cycling team, BORA - hansgrohe. The brands were joined together by their shared mission of further amplifying the perspective of brotherhood across the cycling community and to celebrate KOO’s return...
January 10, 2024
Monuments of Cycling Announces Canadian Partnership and Second Annual Belgian Waffle Ride British Columbia
San Diego, CA // Vancouver Island, B.C. Canada - (Jan 10, 2024) /ENDURANCE SPORTSWIRE/ – Monuments of Cycling, a premier cycling events producer, has partnered with standout Canadian endurance event producer Platinum Racing to deliver the second Belgian Waffle Ride in British Columbia, to be held September 21 - 22, 2024...