Latest Pro Cycling News

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January 16, 2025

Gran Fondo Hincapie announces official courses for Merced event; only gravel event in series

Greenville, S.C., (Jan. 16, 2025) /ENDURANCE SPORTSWIRE/ - Gran Fondo Hincapie has been creating cycling experiences for over 13 years and today announces the official courses for their Merced, Calif. event, the only West Coast and gravel event of the Gran Fondo series. Taking place on March 15, and in...

Cycling

Events

January 16, 2025

Cycling Time Trials Unveils Brand-New Website and Complete Rebrand, Signalling Bold Ambitions for the Future

January 16, 2025 /ENDURANCE SPORTSWIRE/ - Cycling Time Trials (CTT) is proud to announce the launch of its brand-new website and full rebrand, marking a significant milestone in the organisation’s history. With the original platform serving riders since 2016, this digital transformation brings a modern, user-friendly experience that reflects CTT’s...

Business

Cycling

Press Releases

January 15, 2025

UCI Approves Nix Biosensors’ Personalized Hydration Monitoring Technology for Use in Competition

BOSTON, MASS – January 15, 2024 /ENDURANCE SPORTSWIRE/ - Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology is thrilled to announce its approval from the Union Cycliste Internationale (UCI) for use in competitive cycling events, effective from the 2025 season onwards. This milestone marks a significant achievement for...

Business

Cycling

Press Releases

Products

Triathlon

January 13, 2025

Bikeflights Launches Shopify Shipping App

PORTLAND, OR (January 13, 2025) /ENDURANCE SPORTSWIRE/ - Bikeflights, a bicycle shipping service trusted by riders worldwide, is pleased to announce the launch of a new Shopify app. The Bikeflights Bike Shipping app allows cycling retailers with Shopify-powered stores to seamlessly integrate Bikeflights shipping into their Shopify workflow. “Bikeflights Bike...

Business

Cycling

Press Releases

Products

January 13, 2025

Athletic Performance Company Veo Strip Announces Tom Kelley as CEO

PORTLAND, Oregon — January 13, 2025 /ENDURANCE SPORTSWIRE/ - Veo Strip, a start-up that created an innovative product to keep sweat from affecting an athlete’s vision during physical activities, today announced Tom Kelley as the company’s first CEO to lead all facets of the company. Kelley’s business career spans more...

Business

Cycling

Press Releases

Products

Running

Triathlon

January 10, 2025

4iiii Announces Partnership with BMC Factory Racing, as Loana Lecomte Joins 2025 Athlete Roster

COCHRANE, ALBERTA. (January 10, 2025) /ENDURANCE SPORTSWIRE/  - 4iiii Innovations Inc., a global leader in cycling performance technology, is proud to announce a new partnership with BMC Factory Racing, one of the world's most premier XC racing teams. This partnership builds on the established OEM relationship between 4iiii and BMC,...

Business

Cycling

Press Releases

Sponsorship

January 10, 2025

ANALOG RACING TEAM: Changing The Narrative in Women’s Sport

January 10, 2025 /ENDURANCE SPORTSWIRE/ - ANALOG RACING TEAM is a new professional women’s cycling team combining creativity and slow living to produce fast racing. Based in the Pacific Northwest and racing a North American continental calendar in 2025, Analog is here to solidify a new era of equity in...

Cycling

Press Releases

Sponsorship

SWW Syndication