Latest Pro Cycling News
May 19, 2021
POC Becomes Official Helmet Sponsor of USA Cycling Olympic Development Academy and Let’s Ride Camps
COLORADO SPRINGS, Colo. – POC USA, LLC has signed a two-year agreement as the Official Helmet Sponsor of the USA Cycling Olympic Development Academy (ODA) and USA Cycling’s National Championship Let’s Ride Camps. USA Cycling plans to continue championing rider development and safety with their new programs debuting this year;...
May 19, 2021
Hammer Nutrition Secures Nutritional Rights to Southern Firecracker Triathlon
May 19, 2021 Grenada, MS – Rockstar All Access announces today it has secured a deal with industry leading sports nutrition company Hammer Nutrition to provide HEED sports drink, Hammer Gel and Endurolytes Fizz to event participants. Hammer Nutrition, Founded in 1987 by Brian Frank provides superlative products, proprietary knowledge,...
May 19, 2021
Finish Line™ and Team Bahrain Victorious Announce Partnership for 2021
NEW YORK, N.Y. (May 19, 2021) – Finish Line™, the world’s leading manufacturer of specialty bicycle lubricants and related maintenance products, and Team Bahrain Victorious are pleased to announce a partnership for the 2021 season. As an official partner, Finish Line will be providing the UCI WorldTour cycling team with...
May 18, 2021
Professional Triathletes Organisation Name HUUB as Official Outfitter of Team Europe at Inaugural Collins Cup
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) is proud to announce that HUUB will be the Official Team Europe Outfitter for the 2021 Collins Cup. The Collins Cup is the PTO’s flagship event and a new race format modelled after the Ryder Cup, which will see teams of European, International...
May 18, 2021
Mike Reilly, the “Voice of IRONMAN” Launches Find Your Finish Line Podcast
San Diego, CA – May 18, 2021 – Mike Reilly announces today the launch of his new podcast, Find Your Finish Line with Mike Reilly, sponsored by CURAD. On the show, he uses his unique interview skills to draw from guests their extraordinary stories of struggle and achievement in sports...
May 18, 2021
2021 to be a Transformational Year for Athens to Savannah Ride
ATHENS, GA, May 18, 2021 — Sports Strategies announces the iconic Athens to Savannah Ride will return to Georgia this fall to offer participants the most ambitious ride yet. “The 2021 route will begin at Jittery Joe’s Coffee Roaster in Athens and take cyclists on a 3-day, 285-mile tour of...
May 18, 2021
Thousand Collaborates with Next Generation of Cyclists to Launch Thousand Jr. Bike Helmet Collection
LOS ANGELES (May 18, 2021)-- Thousand, creators of classically-designed and innovative bicycle helmets, is proud to announce Thousand Jr., a line of kids’ bike helmets and accessories, featuring a kid-size of its popular Heritage adult helmet in four distinctive colorways, corresponding bicycle bells and a variety of sticker packs to...
May 18, 2021
Team Evergreen Announces Yeti Cycles as a Presenting Sponsor of the Session Series, Beti Bike Bash, and The Hundo
EVERGREEN, CO - Team Evergreen proudly welcomes Yeti Cycles as a returning presenting sponsor to the Beti Bike Bash and a new presenting sponsor to the Session Series and The Hundo. Each of these iconic Colorado mountain bike events, promoted by Team Evergreen, incorporate their own unique philanthropic objectives. Yeti...
May 17, 2021
European equity fund acquires a third of Selle Royal Group
Selle Royal S.p.A., — which produces and markets saddles and accessories under the Selle Royal, Fizik, Crank Brothers, Brooks and PedalEd brands — has received a major investment from the Wisequity V Fund. The fund has acquired a one-third share in the company. Bicycle Retailer
May 17, 2021
Gwen Inglis, reigning cycling national road race champion, killed on a ride by suspected DUI driver
Gwen Inglis, one of Colorado’s foremost cyclists, was struck and killed on a training ride in Lakewood on Sunday morning by a driver who police suspect was intoxicated. Denver Post